Sr. Product Marketing Manager - Measurement & Attribution

This role will define and communicate product and marketing strategies that align with business goals and market demands, with a focus on T-Mobile’s network and the productized experiences that bring the network to life through clear positioning, messaging, and commercial and go to market programs. It also owns the measurement spine for the Network Product Marketing organization, establishing leading and lagging KPIs and attribution frameworks that help disentangle the impact of multiple, overlapping factors that shape customer perceptions, behaviors and commercial outcomes. Core product marketing responsibilities include developing value propositions, messaging frameworks, and commercial strategies that engage customers and support sales channels. The role requires product marketing prowess with strong data fluency, including the ability to access and interpret varied datasets, and close partnership with Analytics, Insights, and Corporate Strategy to model impact, isolate drivers, and improve measurement precision over time. Success is measured by the clarity and adoption of the KPI architecture and the degree to which evidence based recommendations influence product and commercialization decisions.