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Sr Manager, Product Marketing

https://www.1password.com Logo

1Password

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Location:
United States or Canada

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Category:
IT - Software Development

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Contract Type:
Employment contract

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Salary:

172000.00 - 232000.00 USD / Year
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Job Description:

1Password is seeking an experienced cybersecurity product marketer to join as a Senior Manager, Product Marketing and drive the product marketing strategy for our device and application security solutions. This individual will help define the future of securing devices and applications and deliver the story of the Extended Access Management (XAM) platform to businesses of all sizes - focusing on innovation, new capabilities, and effectively communicating the value of new security solutions in the market.

Job Responsibility:

  • Lead launch and adoption strategies for innovative new device, application, and platform capabilities, empowering organizations to stay secure
  • Support the growth of the Extended Access Management category and expand 1Password’s role in securing devices and applications
  • Guide launch and adoption strategies for device, application, and platform security solutions
  • Coach and support a high-performing product marketing team, fostering accountability and growth
  • Conduct research to inform strategy, improving win rates, deal sizes, and market share while identifying competitive threats
  • Craft compelling messaging that differentiates 1Password from legacy MDM, IGA, IAM, and SSO solutions
  • Equip sales with training and tools while driving XAM adoption through targeted campaigns
  • Track KPIs to refine strategies, driving product sales growth, customer adoption, and competitive wins.

Requirements:

  • 10+ years of SaaS enterprise product marketing experience, including 5+ years in cybersecurity and 3+ years in a people leadership role
  • Proven ability to launch and scale enterprise security products, including expertise across customer research, messaging, packaging, competitive positioning, storytelling, and sales enablement
  • Ability to align go-to-market strategies with evolving customer needs and industry trends
  • Deep knowledge of workforce security, access management, and emerging threats, with insight into evolving IT and security priorities
  • Excellent communication and leadership skills, with the ability to align and influence cross-functional teams
  • Certifications in product marketing (e.g., Pragmatic Institute, Product Marketing Alliance) and security fundamentals (e.g., Forrester Zero Trust, Security+, etc.) is an asset
  • Bachelor or Master’s in Technology, Marketing, or related field or equivalent work experience is an asset.

Nice to have:

  • Certifications in product marketing (e.g., Pragmatic Institute, Product Marketing Alliance)
  • Security fundamentals (e.g., Forrester Zero Trust, Security+).
What we offer:
  • Maternity and parental leave top-up programs
  • Generous PTO policy
  • Four company-wide wellness days
  • Company equity for all full-time employees
  • Retirement matching program
  • Free 1Password account
  • Paid volunteer days
  • Employee-led inclusion and belonging programs and ERGs
  • Peer-to-peer recognition through Bonusly.

Additional Information:

Job Posted:
April 24, 2025

Employment Type:
Fulltime
Work Type:
Remote work
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