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1Password is seeking an experienced cybersecurity product marketer to drive the product marketing strategy for identity and user experience solutions, helping businesses and individuals securely authenticate and manage access. This position requires strong leadership, technical expertise, and collaboration skills in a competitive enterprise environment.
Job Responsibility:
Lead launch and adoption strategies for identity, authentication, and user access security solutions
Join a team that values creativity, collaboration, and a growth mindset
Develop a strong understanding of the product vision, technology, and buyers to bridge complex technical concepts to a variety of stakeholders
Develop product marketing strategy
Help guide launch and adoption strategies for identity and authentication security solutions
Conduct research to help inform strategy, improving win rates, deal sizes, and market share while identifying competitive threats
Help craft compelling messaging that differentiates 1Password’s authentication and access security solutions
Help equip sales with training and content while supporting XAM demand and revenue generation campaigns
Represent the product at internal and external events
Define and track KPIs to measure, and refine programs, and content strategies
Support and coach a high-performing product marketing team
Requirements:
10+ years of SaaS enterprise product marketing experience, including 5+ years in cybersecurity and 3+ years in a people leadership role
Proven ability to help launch and scale enterprise security products, with expertise across customer research, messaging, packaging, competitive positioning, storytelling, and sales enablement
Ability to support go-to-market strategies that align with evolving customer needs and industry trends
Deep knowledge of workforce identity, authentication methods, and emerging threats, with insight into evolving IT and security priorities
Excellent collaboration and leadership skills, with the ability to align and influence cross-functional teams in a high-growth, dynamic environment
The ability to excite internal and external stakeholders through compelling narratives
Certifications in product marketing and security fundamentals (e.g., Forrester Zero Trust, Security+, etc.) is an asset
Bachelor or Master’s in Technology, Marketing, or related field or equivalent work experience is an asset
Nice to have:
Certifications in product marketing (e.g., Pragmatic Institute, Product Marketing Alliance)
Certifications in security fundamentals (e.g., Forrester Zero Trust, Security+, etc.)
Bachelor or Master’s in Technology, Marketing, or related field or equivalent work experience
What we offer:
Immediate participation in health, dental, and 401k (US) or RRSP (Canada)
Generous paid time off policy
Equity grant
Maternity and parental leave top-up programs
Four company-wide wellness days
Retirement matching program
Free 1Password account
Paid volunteer days
Employee-led inclusion and belonging programs and ERGs
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