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Sr Manager, Product Marketing

https://www.1password.com Logo

1Password

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Location:
United States or Canada

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Category:
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Contract Type:
Employment contract

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Salary:

Not provided
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Job Description:

1Password is seeking an experienced cybersecurity product marketer to drive the product marketing strategy for identity and user experience solutions, helping businesses and individuals securely authenticate and manage access. This position requires strong leadership, technical expertise, and collaboration skills in a competitive enterprise environment.

Job Responsibility:

  • Lead launch and adoption strategies for identity, authentication, and user access security solutions
  • Join a team that values creativity, collaboration, and a growth mindset
  • Develop a strong understanding of the product vision, technology, and buyers to bridge complex technical concepts to a variety of stakeholders
  • Develop product marketing strategy
  • Help guide launch and adoption strategies for identity and authentication security solutions
  • Conduct research to help inform strategy, improving win rates, deal sizes, and market share while identifying competitive threats
  • Help craft compelling messaging that differentiates 1Password’s authentication and access security solutions
  • Help equip sales with training and content while supporting XAM demand and revenue generation campaigns
  • Represent the product at internal and external events
  • Define and track KPIs to measure, and refine programs, and content strategies
  • Support and coach a high-performing product marketing team

Requirements:

  • 10+ years of SaaS enterprise product marketing experience, including 5+ years in cybersecurity and 3+ years in a people leadership role
  • Proven ability to help launch and scale enterprise security products, with expertise across customer research, messaging, packaging, competitive positioning, storytelling, and sales enablement
  • Ability to support go-to-market strategies that align with evolving customer needs and industry trends
  • Deep knowledge of workforce identity, authentication methods, and emerging threats, with insight into evolving IT and security priorities
  • Excellent collaboration and leadership skills, with the ability to align and influence cross-functional teams in a high-growth, dynamic environment
  • The ability to excite internal and external stakeholders through compelling narratives
  • Certifications in product marketing and security fundamentals (e.g., Forrester Zero Trust, Security+, etc.) is an asset
  • Bachelor or Master’s in Technology, Marketing, or related field or equivalent work experience is an asset

Nice to have:

  • Certifications in product marketing (e.g., Pragmatic Institute, Product Marketing Alliance)
  • Certifications in security fundamentals (e.g., Forrester Zero Trust, Security+, etc.)
  • Bachelor or Master’s in Technology, Marketing, or related field or equivalent work experience
What we offer:
  • Immediate participation in health, dental, and 401k (US) or RRSP (Canada)
  • Generous paid time off policy
  • Equity grant
  • Maternity and parental leave top-up programs
  • Four company-wide wellness days
  • Retirement matching program
  • Free 1Password account
  • Paid volunteer days
  • Employee-led inclusion and belonging programs and ERGs
  • Peer-to-peer recognition through Bonusly

Additional Information:

Job Posted:
April 24, 2025

Employment Type:
Fulltime
Work Type:
Remote work
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