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Sr. Manager, Commercial Strategy & Business Development

United States, New York 120000.00 - 140000.00 USD / Year · Job Posted June 15, 2026
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Job Description

Born from the will of LVMH Group, world leader in luxury, to establish itself in the eyewear sector, Thélios designs, produces and distributes sunglasses and optical frames for some of its most prestigious Maisons: Dior, Fendi, Celine, Givenchy, Loewe, Stella McCartney, Kenzo, Berluti, Bulgari, Tag Heuer and Fred! In addition, Thélios owns two proprietary brands, Barton Perreira and Vuarnet.

Job Responsibility

  • Lead evaluation of Americas distribution network, aligning with Maison standards, selective distribution, and commercial objectives
  • Analyze the active door universe including openings, closures, segmentation, and performance
  • Monitor door-level performance across sell-in, sell-out, assortment, replenishment, and new collection implementation
  • Identify distribution gaps, underdeveloped territories, and underperforming doors
  • recommend action plans to boost productivity and brand positioning
  • Collaborate with Sales leadership on channel, regional, and district-level business planning
  • Develop strategic recommendations for door prioritization, account segmentation, assortment, and investment focus
  • Provide leadership with business analysis, insights, and recommendations for decision-making
  • Conduct competitive analysis of luxury eyewear players, retail environments, pricing, assortment, visibility, and distribution
  • Serve as the Americas market expert, providing HQ and Brand Management with feedback on market realities, opportunities, and regional needs
  • Develop account and channel-specific growth strategies balancing commercial opportunity with Maison positioning and selective distribution
  • Identify and evaluate new business development opportunities across all N. American channels
  • Partner with Sales and leadership to assess new target doors, expansion opportunities, and commercial partnerships
  • Build business cases for strategic opportunities, covering market potential, brand fit, operational feasibility, investment, and ROI
  • Support new commercial initiatives for brand elevation, client engagement, assortment productivity, and long-term account growth
  • Collaborate internally to improve fill rate, best-seller penetration, replenishment, and overall door productivity
  • Support strategic buying meetings, trade shows, and key account presentations with commercial insights and business development recommendations
  • Track and report on business development initiatives, ensuring follow-through, accountability, and measurable impact
  • Ensure Visual Merchandising execution across accounts meets Maison standards and optimizes in-store brand presentation
  • Partner with Sales and Trade Marketing to secure ideal in-store brand placement
  • Monitor quality and consistency of in-store execution: fixtures, displays, assortment, and seasonal updates
  • Prioritize permanent fixture and visibility opportunities based on door performance, brand relevance, account potential, and ROI
  • Provide feedback to HQ and local leadership on VM challenges, market needs, and opportunities to enhance in-store impact
  • Collaborate with Paris-based Brand Management on Americas market needs: product assortment, styling, color, pricing, and competitive positioning
  • Support commercial briefings for regional business needs, ensuring clear and actionable local insights
  • Partner with Supply Chain and Sales on new collection launch quantities, style ranking, inventory investment, and replenishment for core best-selling SKUs
  • Analyze product performance by brand, account, channel, and region to identify commercial opportunities and assortment gaps
  • Ensure regional feedback is supported by market data, account input, competitive analysis, and commercial performance

Requirements

  • Bachelor's Degree – Business Administration, Fashion Merchandising, or relevant field
  • 5+ years’ experience in Brand Management or Merchandising/Buying within fashion, luxury, or consumer goods field preferred
  • Ability to quickly identify areas of opportunity, research creative solutions and implement new processes to address
  • Strong communication, influence, and presentation skills
  • Ability to solve various types of problems that may involve multiple departments within the Company
  • Excellent computer skills
  • Microsoft Office – Excel, Word, PowerPoint, Outlook
  • High organizational skills and ability to handle complex projects and multi-task

What we offer

  • medical, dental, vision
  • company provided life insurance
  • 401k retirement plan with substantial company match

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