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Robert Half Logo Robert Half · -

Sr Events Manager

United States, Broomfield · Job Posted May 27, 2026
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Job Description

Robert Half Marketing and Creative has a client looking for an accomplished Sr Events Manager to shape and deliver standout live experiences for a brand operating in the fitness, wellness, or active lifestyle space. This Long-term Contract opportunity is ideal for someone who can set event direction, manage complex planning details, and lead flawless execution for large public-facing programs. The role will oversee the full event journey, from concept development and partner coordination through onsite delivery and post-event analysis, with a focus on memorable attendee experiences and measurable business impact. 3 days a week in office required

Job Responsibility

  • Create event strategies that support brand visibility, audience engagement, and broader commercial goals
  • Direct the planning and execution of major live experiences such as expos, festivals, conferences, competitions, and local community events
  • Coordinate operational elements including venue selection, permitting, production schedules, staffing plans, transportation, registration flow, security, and onsite logistics
  • Lead the selection, negotiation, and oversight of external partners across areas such as production, fabrication, audiovisual services, catering, and event staffing
  • Design immersive brand and sponsor activations that strengthen attendee interaction and elevate the overall event experience
  • Work closely with marketing, sales, partnerships, creative, and operations stakeholders to ensure events are aligned and fully integrated
  • Manage event financials by building budgets, tracking forecasts, and completing post-event reconciliation and reporting
  • Define performance measures for each event and assess outcomes through attendance, engagement, sponsor results, and overall program success
  • Prepare contingency plans and resolve real-time challenges during live events to maintain a high standard of execution
  • Guide internal team members, agency partners, and onsite staff to ensure clear accountability and strong performance throughout each event cycle

Requirements

  • At least 7 years of progressively responsible event management experience, ideally within fitness, wellness, sports, or consumer lifestyle environments
  • Demonstrated success leading large-scale events with attendance reaching as high as 200,000 participants
  • Strong capability to balance strategic event planning with hands-on operational execution
  • Deep understanding of event logistics, large-scale production, and complex onsite operations
  • Proven experience managing vendor relationships, negotiating contracts, and overseeing external partners effectively
  • Background in developing experiential marketing initiatives that build brand awareness and audience engagement
  • Solid financial management skills, including budget ownership, forecasting, and reconciliation
  • Willingness to travel and work extended hours when event schedules require it

What we offer

  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
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