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Microsoft Corporation Logo Microsoft Corporation · IT - Administration

Sr Director, Audience Insights

United States, Multiple Locations 130900.00 - 277200.00 USD / Year · Job Posted March 19, 2026
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Job Description

Learning new skills has never been more important to career growth. Within the Short Form Skilling team, we’re helping learners build skills faster with short video and digital content, built to meet the needs of all learner audiences—from developers to CXOs to marketers and more. We’re focused on reaching new learners to help them thrive with the AI skills of the future, while driving business growth by expanding Microsoft’s presence among workforce audiences.

Job Responsibility

  • Lead strategy for audience insights – Establish the audience insights strategy, including how we define audiences, and segment learners
  • Lead a team of high-performing audience insights leads – Establish the team’s priorities, vision, and success metrics to create clear, cohesive team goals
  • Optimize our learning product, AI Skills Navigator, for the audience experience – Own the audience-specific content strategy and develop key insights to acquire net-new learners
  • Increase learner engagement within the product – Take responsibility for understanding and improving learner engagement signals
  • Engage learners with short-form content – Identify the learner needs and moments best served by short-form content
  • Activate content across channels and product – Partner with marketing, social, lifecycle, and product teams to bring audience content to learners effectively across owned and paid channels as well as in-product surfaces

Requirements

  • Master's Degree or equivalent AND 5+ years experience in learning and development, relevant technical roles, business development, quota management, human resources (HR), customer success, collection management, research/restoration evaluation, industry, program/project management, or corporate education OR Bachelor's degree or equivalent AND 7+ years experience in learning and development, relevant technical roles, business development, field or sales, HR, customer success, collection management, research/restoration evaluation, industry, program/project management, or corporate education OR equivalent experience
  • 6+ years people management experience or equivalent experience

Nice to have

  • A sense of urgency and tenacity
  • A growth mindset
  • Experience in audience-specific engagement
  • Experience producing content for broad scale consumption
  • Experience translating complex concepts into simple storytelling
  • Experience in learning and skilling
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