Sr Copywriter / French Speaker Job at Mastercard (Lisbon)

Job Responsibility

Provide copywriting/conceptual leadership in a creative process, with French localisation and insights
Strong conceptual skills and a highly developed ability to bring those concepts to life through ideas that can be executed across a wide variety of continuously evolving communications channels
Execute to the highest of standards and craft
Comprehend sophisticated strategic briefs and develop work that's on strategy and consistent with the brand character
Execute across a wide array of channels including TV, online video, online banners, social platforms, and print
Developing copy for multiple forms of communication, including direct response, designed to drive action and conversion
Present work intelligently and concisely in internal reviews and in client meetings
Pro-active in bringing ideas that will help solve challenges and grow business
Develop holistic and memorable creative campaigns from start to finish
Actively identify new opportunities and future trends

Copywriting experience within a creative agency environment or for marketing purposes on client side / French agencies are a big plus
Experience writing copy for direct response marketing
Ability to concept new campaign copy in a variety of mediums
Ability to understand marketing insights and strategies to translate into compelling advertising campaigns that are digital-first
Ability to combine conceptual creative thinking with high-quality content delivery
Ability to collaborate with graphic designers to ensure the format/design and copy work cohesively
Ability to interpret brand/style guidelines from various clients and apply to marketing collateral messaging
Ability to interpret creative briefing documents and effectively translate into compelling content
Captivating presentation skills
Passionate about social media platforms, trends, technology and best practices
Excellent organisational and communication skills
A 'maker' mentality, be curious and not afraid to try new methods
Strong conceptual skills
Preferred: A solid understanding of the customer journey as it relates to card & banking (i.e., acquisition, conversion, activation, early month on books, customer loyalty, cross-sell)
Languages: French (full business proficiency
being native is a plus), English (full business proficiency)