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Our client is working on a Sr Art Director role with a top women's apparel company based in midtown NYC. Looking for someone with in-house brand experience, video experience and passion for AI. Role is hybrid and offers great benefits, bonus, etc. We are seeking a Senior Art Director who will act as a creative visionary to elevate the company’s brand image and take storytelling to the next level. This is an excellent opportunity for a savvy and seasoned creative leader to make a true impact within the company. This position will oversee and lead art direction, graphic design and content creation. You will play a pivotal role in overseeing the development and execution of effective, on brand and strategically creative endeavors. You have strong experience working with cross-functional teams across Social, Digital, Ecommerce, Retail and Marketing based projects.
Job Responsibility:
Hold ownership over the look-and-feel, tone and manner of creative projects, continually striving to elevate the brand while ensuring thoughtful and consistent execution across all points of brand contact
Own the development of concepts for photoshoot campaigns from concept to final implementation
Work in tandem with the CEO and VP of Creative Services to align and set priorities for team projects and goals
Support the overall efforts of the internal creative department by delivering innovative campaigns, creative platforms and deliverables with solid, articulated creative strategy
Establish strategic creative solutions and develop a holistic consumer journey across multiple platforms. In addition to managing a team of direct reports, you will also manage freelance support and agency partners
Provide direction for design and branding teams design, creative tools etc
Partner closely with Senior Director of Creative Operations and production teams to calendarize, schedule and staff studio e-commerce shoots and special projects, on time and within budget
Motivate, inspire, and lead a robust team of creatives. Serve as a hands-on leader that drives quality and fosters a culture of innovation and pushing boundaries to create elevated and on brand assets
Develop visual standards/codes (including art direction, tone and manner, graphics, typography, video, curated UGC, commissioned and organic content)
Expand and refine visual experience of the brand while maintaining the core identity in video content across organic and paid social
Be passionate and proficient in all things social and ahead of the curve in terms of social ideation
Requirements:
8-10 years of in-house Art direction experience, with substantial exposure to a wide variety of focus areas, including brand strategy, digital marketing materials, visual design, merchandising and collateral materials
Proven experience in leading and managing creative individuals
Should have robust network of photographers, stylists, producers, agencies, freelancers, etc.
Motivate and inspire others to achieve their best work and to create an enriching, high performance culture
Ability to make crucial creative decisions in a timely manner and serve as a composed and solution-oriented leader
Understanding of digital, social, PR, experiential, emerging platforms, and the evolving media landscape
Nice to have:
Graphic design experience is a plus
What we offer:
medical, dental, 401(k), direct deposit and commuter benefits