Sr. Analyst, Measurement & Insights

The Senior Analyst, Measurement & Insights plays a key role in evaluating market and competitive trends, audience behaviors, and campaign performance across linear, streaming, and addressable media channels. Using Comcast’s first‑party data and third‑party data sources, this role assesses effectiveness, attribution, and audience impact to produce clear and compelling data stories that drive business decisions. This role requires strong business acumen and the ability to exercise independent judgment when synthesizing complex data into actionable insights. The Senior Analyst will present findings to cross‑functional partners, leadership, and client‑facing teams—at times directly to clients—to inform strategy and support sales and sales development initiatives. Success in this position requires strong analytical and storytelling skills, curiosity, and the ability to communicate insights with clarity. The Senior Analyst works with moderate guidance and collaborates closely with internal teams to advance stronger advertiser outcomes.