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The Specialist, Store Communications (Ann Taylor, LOFT, Ann Taylor Factory, and LOFT Outlet), will play a key role in coordinating and organizing store and field leadership communications for four retail brands. Key responsibilities include drafting and proofreading communications for multiple communication vehicles, managing project timelines, and generating reports to ensure deadlines are met. This individual will closely collaborate with partners in Credit & Loyalty, Network & Recruiting, Visual, Marketing, Talent & Strategy, Planning/ Allocation, Asset Protection, Operations and Human Resources to craft communication plans and strategies to best support the cascade of business-critical information to our field organization to support delivering profitable growth for the store channel.
Job Responsibility:
Collaborate with Store Communications team members to oversee all aspects of our Intranet platform. Manage site administration, strategically organize content, and ensure all materials remain current and relevant
Write and edit impactful communications for in-store programs/initiatives, promotions, visual execution, operational and HR tasks. Tailor communications by audience (Field Leadership, Store Manager, and Associate) to share key objectives, background context and actions needed
Proactively plan and distribute these communications in a timely manner to effectively prepare field teams to execute responsibilities, deliver business expectations and maintain excellent customer experience
Coordinate the development, review, and delivery of assets and copy to visually support communications, tools and resources such as weekly focuses, associate features, Intranet branding, program and seasonal toolkits, etc.
Create and communicate resources supporting our associate’s understanding and execution of our Credit & Loyalty program (i.e. training materials, e-learnings, associate incentives, etc.)
Participate in weekly business meetings and collaborate with cross-functional teams to craft communication strategies and business support materials for seamless in-store execution
Serve as a workflow advisor with a comprehensive perspective of each brand’s promotional/marketing strategy and upcoming CFT initiatives. Offering guidance on impact on store workload while proactively aligning communication plans
Manage workflow updates (i.e. freight, markdowns, pillar events, store set execution, etc.) to guarantee that field teams have access to the latest information to inform staffing plans and readiness for peak times
Support District Field Leaders with tools designed to boost engagement and recognize Associates, while fostering open two-way communication
Provide support for ad hoc company initiatives and projects, including product tests/ transfers, store feedback surveys, network & recruiting events, and asset protection & safety training
Extended support for our client experience team’s projects (i.e. hosting town halls, gift with purchase execution, store event overviews, etc.)
Communicate with stores through the issues management system and shared email inboxes to promptly address inquiries and share updates. Provide after-hour/on-call support if needed
Proactively organize and coordinate all meeting preparations, including creating presentation documents, developing agendas, taking notes, and scheduling
Deliver comprehensive logistical, project management, and event support for possible offsite meetings and conferences
Requirements:
Bachelor’s degree in Communications, English, Public Relations, Business Management, Marketing and/or 2-3 years equivalent work experience
Eagerness to learn about retail/fashion, customer service & experience
with a focus on retail/business communications
Highly effective verbal and written communicator across different vehicles
2-3 years of project management experience
Passion for writing for various audiences (internal, external) using various vehicles (print, online)
Proficient on PC & MAC Operating Systems
Organized & works well in a fast-paced environment (management of deadlines for multiple projects, exhibits a sense of urgency, proactive, resourceful, can-do attitude)
Collaborative and works well in a team environment but can work independently
Nice to have:
Retail store background is a plus, but not required
What we offer:
You will be eligible to receive a merchandise discount at select KnitWell Group brands, subject to each brand’s discount policies
Support for your individual development plus opportunities for career mobility within our family of brands
A culture of giving back – local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support our communities