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The Specialist Business Transformation and Digital business analyst acts as the strategic and operational bridge between COPS teams and Technology. The role drives innovation, platform optimization, and digital transformation across Vodacom’s ecosystem by enabling functional teams, supporting solution design, coordinating business analysis with Technology, and ensuring the stability, performance, and continuous improvement of digital channels such as: Chatbot & Conversational AI, Mobile Apps, XNPS, AI & GenAI initiatives (LLM, IDP, AI Agents). The specialist provides non-technical teams with technical clarity, ensures Technology receives well-structured business requirements, and drives the governance of digital and AI transformation initiatives across COPS.
Job Responsibility
Drive digital innovation initiatives and identify opportunities to improve TOBI, OneApp, XNPS, and other digital platforms
Enable CXP teams by translating business needs into structured requirements and functional specifications
Support Technology in feasibility assessment, solution design, and integration considerations
Recommend digital enhancements based on customer data, journey insights, and market best practices
Support the optimization of customer journeys, menu structures, chatbot intents, and app workflows
Lead governance for digital and AI transformation across COPS, including: Conversational AI/TOBI governance (intent quality, training data, model updates), Intelligent Document Processing (IDP), LLM and GenAI use-cases for customer engagement & automation, AI Agents and Assistants for customer journeys
Ensure alignment with Vodacom’s AI strategy, data privacy, and security policies
Support Technology & Digital teams with evaluation of new AI capabilities and innovation opportunities
Assess risks, benefits, and feasibility of proposed AI-driven solutions
Act as the mediator between non-technical CXP teams and Technology departments
Translate abstract business needs into clear, structured, actionable requirements
Provide Technology with functional clarity to enable accurate implementation
Provide CxP with technical explanations in simple language to ease understanding
Ensure alignment between COPS requirements and Technology’s delivery capabilities
Coordinate digital and transformation initiatives end-to-end
Ensure quality of deliverables by reviewing user flows, prototypes, and technical proposals
Maintain continuous communication between COPS business units, Digital teams, and Technology squads
Track delivery progress, dependencies, and risks for all digital initiatives
Requirements
3–5 years in Business Analysis, Digital Operations, CX, or Transformation roles
Experience working with Digital Platforms (apps, chatbots, web portals, USSD)
Exposure to AI/automation, IDP, or GenAI projects (advantage)
Experience coordinating with Technology teams (essential)
Telecom industry experiences desirable
Nice to have
Exposure to AI/automation, IDP, or GenAI projects (advantage)