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IMI Agency specializes in Building Better Beverage Business™ for our Hospitality Clients through innovative marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training, and recognition/reward programs for all channels in the Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients. We are seeking a creative, well-organized, meticulous, people-prone Special Event Manager to join the IMI Events team. IMI Events curates specialized experiences that bring together hospitality leaders, clients, and beverage brand partners. From IMI’s signature summits to immersive activations, IMI Events department combines creativity, hospitality, precision, and storytelling to build unforgettable moments that drive connection and business impact. This experienced Special Event Manager will play a lead role in curating, managing, and executing signature events for our existing clients and beverage brand partners, ensuring flawless coordination from concept through to on-site delivery and official execution, while staying within budget. The Special Events Manager will harness and document the wins for IMI media, new IMI Events client marketing, and opportunities for future event enhancement and elevation. This person must be a creative thinker with the ability to make words and visions come to life. Taking ownership and direction, while maintaining high organizational skills with a go-getter, goal-oriented mindset. This person would be based ideally in Atlanta. The Special Events Manager will manage event logistics, vendor relationships, and creative event design, while traveling as needed to oversee on-site execution.
Job Responsibility:
Event Curation & Design: Conceptualize creative event themes and experiences aligned with client and brand partner goals
Develop proposals, design elements, and run-of-show outlines for signature events
Project & Vendor Management: Lead end-to-end event planning, including venue selection, F&B coordination, décor, entertainment, travel logistics, staffing, and production schedules
Source, negotiate, and manage vendor relationships to ensure high-quality deliverables within budget
Maintain detailed timelines, budgets, and communication with all stakeholders
On-Site Execution: Serve as the primary on-site lead during events, overseeing vendors, staff, and client experience
Ensure seamless event flow, troubleshoot issues, and maintain brand standards throughout
Client & Partner Collaboration: Act as a key point of contact for clients and beverage brand partners during planning and execution
Translate client objectives into creative, impactful event strategies
Travel to event locations as required (approximately 30-40% travel, event-based)
Requirements:
3–5 years of professional experience in event planning, production, or hospitality marketing (agency or beverage/hospitality experience strongly preferred)
Demonstrated success managing mid- to large-scale events with multiple vendors and stakeholders
Strong creative vision with the ability to translate ideas into actionable event experiences
Highly organized with excellent project management, time management, and communication skills
Exceptionally skilled in the use of the Microsoft Office suite of applications (particularly PowerPoint, Word, Excel, Outlook, Teams, SharePoint)
Exceptionally skilled and experienced working with Canva, Adobe Suites
Ability to thrive under pressure and adapt quickly in fast-paced, high-profile environments
Goal-oriented, focused, and assertive individual who needs little direction or supervision
Natural talent for problem-solving and great attention to detail
High-energy interpersonal skills and a professional demeanor
Excellent organizational and time management skills
Ability to prioritize work assignments and work under minimal direction
Hospitable, with a service-oriented, client-first mentality
Ability and willingness to travel for client events and activations
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