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South Europe Geo Marketing Specialist

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Hewlett Packard Enterprise

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Location:
Spain, Las Rozas, Madrid

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Develop and/or deliver integrated end-customer, go-to-market programs for one or more products, services and/or solutions within the global business unit or region. Defines and/or manages execution of GTM marketing strategies and tactical plans. Develops/manages GTM program budgets. Aligns organizations/processes to achieve program goals. Develops and/or manages delivery of value propositions/messaging for assigned offerings. Develops and/or executes awareness/consideration/preference (ACP) and/or demand generation campaigns.

Job Responsibility:

  • Develop and secure approval for GTM plans and budgets
  • Direct cross-functional, cross-organizational teams and agencies in the development and execution of GTM plans and budgets
  • Track/report and may define program/campaign metrics/goals/benchmarks
  • Develop/communicate closed-loop post-analyses for marketing programs and identify/execute indicated actions
  • Manage/monitor delivery of pre-determined messaging/content
  • Execute/monitor pre-determined customer segmentation strategies and experience plans
  • Perform marketing operations activities as needed, e.g., Siebel MRM/CRM, PO/accrual management, collateral fulfillment
  • Assist sales with development of sales training materials.

Requirements:

  • BA or BS in Marketing or related field
  • MBA preferred
  • 5+ years marketing experience, including offering marketing, segment marketing, channel marketing and partner marketing
  • Agency, sales and/or channel experience a plus
  • Knowledge of marketing principles, practices, tactics and tools
  • Knowledge of offering, segment, partner and account-based marketing
  • Knowledge of advertising/direct marketing/research vendor practices and procedures
  • Understanding of the industry, offering categories and company offerings/strategy
  • Strong project and budget management skills
  • Excellent written/oral communications
  • Strong analytical skills
  • Strong interpersonal skills
  • Ability to manage and influence virtual teams
  • Strong negotiating skills
  • Ability to interface effectively with multiple levels of management and functional disciplines
  • Strong influencing skills.

Nice to have:

Agency, sales and/or channel experience a plus.

What we offer:
  • Health & Wellbeing
  • Comprehensive suite of benefits that supports physical, financial and emotional wellbeing
  • Specific programs catered towards personal and professional development
  • Unconditional inclusion
  • Flexibility to manage work and personal needs.

Additional Information:

Job Posted:
December 01, 2025

Work Type:
Hybrid work
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