Social Media Strategist Jobs

Social Media Strategist

Gatorworks

Location:
United States , Baton Rouge

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

Gatorworks is looking for an engaging, innovative, and creative Social Media Strategist to join our growing team. This mid-level role is perfect for someone who thrives in an agency environment, loves bringing ideas to the table, and can balance creativity with strategy. You’ll collaborate directly with our Organic Social Director to develop compelling content, drive engagement, and help elevate our clients’ social presence across industries.

Job Responsibility:

Own social media content creation across multiple clients, writing all copy with each client’s voice, goals, and audience in mind
Identify creative needs per post and source appropriate assets
coordinate with our design team to produce high-quality visuals when needed
Build monthly content calendars that blend proactive planning with reactive, trend-driven moments
Analyze each client’s industry and audience to generate fresh, innovative social ideas
Bring forward concepts that improve engagement, reach, and overall performance- With a focus on photography and vertical video production
Stay ahead of platform trends (Instagram, Facebook, TikTok, LinkedIn, etc.) and integrate them into client strategies
Monitor all client accounts daily
liking, sharing, responding to comments and messages, and engaging with relevant accounts
Maintain and protect each brand’s voice in all interactions
Surface insights from community activity to improve future content
Assist with paid social media planning and execution
Experienced in developing audiences, reviewing metrics, and making optimizations
Work alongside the Digital Ads team to align organic + paid performance
Work directly with clients to gather videos, photos, and raw content for social media, especially for time-sensitive or trending opportunities
Help with creating processes for capturing content, scheduling shoots, or coaching clients on what to record
Present posting strategies, growth recommendations, and performance insights to the Organic Social Director in a clear and strategic way

Requirements:

3–5+ years of social media experience, preferably in an agency setting
Strong writing skills. Must be able to adapt tone and style across diverse industries
Solid understanding of major social platforms and analytics tools
A proactive mindset and a true passion for social media culture
Experience with, or willingness to learn, paid social media platforms like Meta Ads Manager and LinkedIn Campaign Manager
Ability to manage multiple clients, timelines, and deadlines in a fast-paced environment
A collaborative spirit with no ego, just creativity, curiosity, and enthusiasm

Nice to have:

Experience creating short-form video content (shooting or editing)
Familiarity with Figma, Canva, or Adobe Creative Suite
Understanding of influencer identification and outreach
Knowledge of UGC workflows or trend-based content systems
Certifications in Social Media
Examples of Social Media Profiles you’ve managed and/or Posts you’ve conceived

What we offer:

Great work-life balance
Competitive base salary depending on experience
Full benefits including health insurance
Additional benefits including life insurance, long-term and short-term disability
Competitive 401(k) retirement matching
Paid holidays and vacation
Paid day of service for a non-profit of your choice
Matching financial contribution to a non-profit of your choice
Regular company social events
Fully-renovated, brand new modern office

Additional Information:

Job Posted:
December 25, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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