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Social Media Specialist

Portugal, Lisbon · Job Posted June 28, 2026
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Job Description

The candidate will ensure the effective management and execution of the brand's social media strategy, promoting visibility and engagement across digital channels, while overseeing content planning, campaign optimization, and community interactions, as well as monitoring performance and delivering insights for continuous improvement.

Job Responsibility

  • Manage and execute EDP's social media strategy, enhancing the brand's visibility and engagement on digital channels
  • Support the management of the EDP Group's social media accounts, including Instagram, TikTok, and LinkedIn
  • Research social media trends and conduct benchmarking of competitors and industry best practices
  • Collaborate on the planning and development of editorial calendars
  • Oversee and plan content production, including copywriting and preparing briefs for creative and media agencies
  • Define and optimize social media campaigns
  • Monitor and manage interactions with the community, including comments and messages
  • Track performance metrics and prepare reports with insights and recommendations

Requirements

  • Bachelor's and/or Master's degree in Marketing, Digital Marketing, Communication, Advertising, or related fields
  • At least 2 years of professional experience in digital marketing and/or social media management, either on the client side or at an agency
  • Solid experience managing social media platforms, specifically Instagram, TikTok, and LinkedIn
  • Experience working with creative and media agencies
  • Knowledge of content planning, copywriting, and digital content production
  • Ability to analyze social media metrics and KPIs
  • Organizational skills, creativity, and strong written communication skills
  • Fluent in English
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