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Social Media Marketing Manager

sophiagenetics.com Logo

SOPHiA GENETICS

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Location:
United States , Boston

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Category:
-

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Contract Type:
Not provided

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Salary:

71250.00 - 143750.00 USD / Year
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Job Responsibility:

  • Own the daily editorial planning process: review industry news, curate internal updates, and manage the content calendar across LinkedIn, X, and Facebook
  • Write compelling social copy and brief design teams or agencies for visual assets aligned to brand standards
  • Track daily engagement metrics and adjust timing or messaging to optimize performance
  • Monitor the CEO's LinkedIn profile daily, prioritizing high-value responses to partners, investors, and KOLs
  • Ghostwrite thought leadership posts rooted in podcast episodes, industry developments, internal events, and direct requests — proactively driving the Research Spotlight series
  • Conduct quarterly content reviews to optimize top-performing pages for traditional SEO and emerging Answer Engine Optimization (AEO/AI Search) standards
  • Align social media promotion schedules with the Digital Director's paid media campaigns
  • Support digital campaigns and DDM™ announcements with SEO-aligned copy and metadata

Requirements:

  • Degree level educated or equivalent in digital marketing, web design, communications, or a related field
  • 5–7 years of experience in digital marketing
  • Experience working in international organizations preferred
  • Experience in healthcare, life sciences, SaaS, or molecular diagnostics strongly preferred
  • Deep knowledge of CRM systems (Salesforce preferred) and marketing automation platforms (Pardot preferred)
  • Google Analytics and Google Ads Certified
  • Proficiency with SEO tools and keyword research platforms
  • Knowledge of social media advertising platforms
  • Experience with project management tools (JIRA preferred)
  • Experience with an ABM platform a plus
  • Proficiency with Microsoft 365 Suite
  • Strong analytical mindset with the ability to translate data into actionable recommendations
  • Experience building and optimizing digital campaigns across multiple channels
  • Solid understanding of marketing automation and lead lifecycle management
  • Strong organizational and project management skills with the ability to manage multiple concurrent work streams
What we offer:
  • Outstanding Medical, Dental & Vision with 90% Employer Contribution
  • Company matched 401K at 4%
  • Company-paid short & long-term disability insurance
  • FSA commuter benefits
  • 20 Days PTO, increasing to 25 with tenure
  • 5 Days Sick and 14 Public Holidays
  • Free EAP

Additional Information:

Job Posted:
May 10, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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