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The daily life of a Social Media Marketing Coordinator within our partner organization requires remarkable intellectual agility. You will need to translate technical concepts from the world of distribution and engineering into impactful messages for diverse audiences. Whether you are addressing seasoned engineers, plumbing contractors, wholesalers, or architects and designers, your ability to adapt your tone and message will be the key to your success. This position is at the heart of business administration, requiring seamless coordination between sales, management, and technical departments to ensure that every post reflects the company’s excellence and expertise.
Job Responsibility
Plan and coordinate internal and external content projects from A to Z ensuring brand consistency within the business administration department
Develop, manage, and optimize editorial calendars on a monthly and quarterly basis to ensure a constant and strategic presence
Complete copywriting, visual creation (via graphic tools), and daily posting on key channels: LinkedIn, Facebook, and Instagram
Meticulously adapt advertising and informational messages according to audience segments: engineers, contractors, wholesalers, architects, and designers
Collaborate closely with internal teams, including sales, specification, and management, to showcase flagship projects and company innovations
Highlight complex case studies, major site achievements, and corporate events to strengthen the organization's social proof
Actively optimize post visibility and engagement by constantly monitoring algorithms and digital business administration best practices
Conduct rigorous performance tracking (engagement, reach, conversion) and produce monthly reports with optimization recommendations
Actively participate in the writing and graphic design of various promotional tools such as corporate brochures, one-pagers, and technical data sheets
Manage the writing and aesthetic design of the monthly internal newsletter and the quarterly external customer newsletter
Train, advise, and support the business administration and sales teams in using digital best practices and personal branding (Social Selling)
Requirements
University degree (Bachelor's) in Marketing, Communications, or Business Administration with a digital specialization
Minimum of 2 to 4 years of relevant experience in a Social Media Marketing Coordinator or content specialist role
Perfect bilingualism (French and English), essential for collaboration with the Toronto office and managing markets outside Quebec
Confirmed experience in the B2B sector, ideally in distribution or the construction/engineering field
Proficiency in marketing automation tools and newsletter delivery platforms
Advanced proficiency in English (approximately 50% of tasks)
What we offer
Competitive salary starting at $55,000 per year, reviewable based on experience and performance
Comprehensive benefits package including medical and dental insurance
Permanent position within a stable and expanding business administration structure
Modern work environment located in Laval, easily accessible
Real opportunities for professional development and continuous training funded by the employer
Corporate culture focused on collaboration, innovation, and work-life balance