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We are looking for a Social Media Manager who shares our love of BBC Radio 1Xtra and amplifying all things Black culture to join a creative team using short form video to help audience discover live radio, music performances and on-demand content. This role sits in the BBC Radio central social media team that runs accounts, commissions video, visualised radio moments, and edits and optimises content for channels that reach millions every week.
Job Responsibility:
Plan, schedule and curate the social media channels for BBC Radio 1Xtra
Devise and support huge social campaigns, react quickly to news, and create brilliant formats and ideas that our audiences will want to share and engage with
Task manage the 1Xtra social media team and their work, alongside regular suppliers from both inside and outside the BBC
Ensure that content is syndicated across non owned channels to maximise impact
Create relatable, authentic, and engaging content for our channels that brings our audio output to life
Ensure output adheres to compliance and Ofcom policies and that our teams and suppliers understand their responsibilities
Daily collaboration with colleagues in 1Xtra across production and commissioning to develop 1Xtra’s social strategy across platforms
Requirements:
A passion and thorough understanding of 1Xtra, its output and purpose for celebrating and authentically reflecting black music and black culture in the UK
A thorough knowledge of how social video platforms work, and how users discover music and audio in these spaces
Substantial experience of working as a social media manager or equivalent in a similar environment, with a track record in creating campaigns that engage with young audiences
Strong quality video and image editing skills – must be able to work within the Adobe Creative Suite and be able to devise or commission thumb stopping social formats for platforms such as TikTok or Instagram Reels or YouTube Shorts, and familiarity with social media analytics and how to use them to inform content decisions and choices
Strong interpersonal and decision-making skills, coupled with the ability to establish credibility and maintain effective working relationships with senior contacts both internal and external to the BBC
What we offer:
Fair pay and flexible benefits including a competitive salary package
a flexible 35-hour working week
25 days annual leave with the option to buy an extra 5 days
a defined pension scheme
discounted dental, health care and gym
Excellent career and professional development
Support in your working life, including flexible working