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As Social Media Manager, you will bring the brand narrative to life in a way that genuinely connects with customers’ hearts and minds. You’ll drive an ambitious strategy that elevates how Australia Post shows up by creating consistent, impactful content that connects with customers and showcases a modern, engaging brand.
Job Responsibility:
Work with the team to manage our owned social channels, building a strong content calendar that delivers key brand messaging in a compelling way
Actively engage with our audience in comments across our own and wider platform content, staying true to our tone of voice
Develop best practice social media activity that is informed by customer research and insights, including owned data and cross functional reporting
Collaborate with other members of the Creative & Media Services team to deliver strong outcomes for stakeholders and the customer through best practice support of marketing campaigns and always-on activity
Deliver reporting on social media performance and broader conversations about the brand, using insights to inform the business and monitor sentiment and emerging risks
Requirements:
2+ years of experience in social media and marketing(Tik Tok, Instagram, Facebook & LinkedIn)
Experience in planning, developing and implementing social media marketing activities in large organisations
Proven experience driving demonstrable business outcomes through social media and marketing activities
Experience using data driven insights to shape and socialise content outcomes
Working knowledge of social media tools such as Brandwatch
What we offer:
Join a tight-knit, supportive team that values collaboration and celebrates great work together
Be part of an exciting, broad social agenda where you can make a real impact and help shape how the brand shows up
Join one of the most culturally and linguistically diverse workforces in Australia