Social Media Manager Job at Taboola (London)

Job Description

As the Social Media Manager, you will be the strategic and creative engine behind our organic social presence. Based in our London office, you will act as the 'on-the-ground' lead, capturing authentic content, managing personal branding for senior leadership, and orchestrating our global agency partners. You are a hybrid talent: a data-driven strategist who can extract deep insights from Hootsuite, and a creative producer who can create high-impact content for LinkedIn, Instagram, TikTok, x and YouTube.

Job Responsibility

Strategic Roadmap: Lead the continuous development and evolution of the organic social media strategy for both the Taboola and Realize brands, ensuring distinct positioning and tailored content pillars for each
Strategy & Analytics: Define organic KPIs and manage the Hootsuite ecosystem. You will be responsible for extracting actionable insights from reporting dashboards to pivot strategy and prove ROI to leadership
High-Impact Content Creation: Concept, film, and produce 'hero' organic assets. You must have a 'platform-native' mindset, creating content specifically optimized for the algorithms of LinkedIn, Instagram, TikTok, and YouTube
Executive Branding: Act as a strategic partner to senior leaders, managing their personal social media profiles and ghostwriting high-level thought leadership to build their professional brands
Partner & Vendor Management: Lead and manage external contractors, including social media agencies and freelance designers/editors. You will be responsible for briefing, quality control, and ensuring a seamless workflow
Global Stakeholder Liaison: Navigate a complex global organization to align social media assets with multiple regional teams and business units, ensuring brand consistency at scale

Requirements

Social Media: 5 years of experience managing and growing organic communities on LinkedIn, Instagram, TikTok, and YouTube
Technical Proficiency: Expert-level experience with Hootsuite (Analytics, Listening, and Planner) and mobile content tools. Experience in Paid content promotion is a plus
Agency Management: Proven track record of managing external agencies or contractors. You know how to get the best work out of a creative team
Analytical Mindset: Highly analytical with the ability to define metrics and translate complex data into clear, strategic recommendations
Executive Presence: Comfortable working directly with C-Suite and senior leaders to extract stories and manage their digital presence