Social Media Manager Jobs

Figma

Location:
United States, San Francisco ▼
New York

Category:
-

Contract Type:
Not provided

Salary:

112000.00 - 260000.00 USD / Year

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Job Description:

As Figma’s Social Media Manager, you’ll collaborate with a growing team of brand and social marketers to up-level our social presence on channels around the world. As an IC, your focus will be on combining a deep understanding of community building with platform-level strategy as well as copywriting + ideation abilities to enable best-in-class social first moments. We are at a unique inflection point at Figma as we’ve expanded from a one-product, one-region presence to a multi-product, global company. How we show up on social is crucial for navigating this transition, and it’s a unique opportunity to lead, take thoughtful risks and build something special.

Job Responsibility:

Partner with a growing team of brand marketers, with an emphasis on accelerating our always-on social content and activations
Further develop our voice for @Figma, inclusive of a clear framework that can inform prioritization and content.
Nurture and shape engagement across priority social channels, growing both the breadth and depth of Figma’s communities to enable durable growth.
Define and evangelize an approach for social ideation, one that can be applied across multiple product lines, audience types and brand moments (evergreen and tentpole).
Embed deeply with cross-functional teams, proactively delivering subject matter expertise and social insights to elevate our xfn work.
Present ideas and recommendations, inspiring confidence via compelling presentations that excite, influence and accelerate strategic growth.
Collaborate to proactively develop, map and implement copy and content across all of Figma's social channels.

Requirements:

5+ years working in digital/social marketing with experience managing communities and social channels, designed to appeal to multiple audience types and personas and bring it to the “real world.”
Proficiency for turning social data into actionable insights at both a content and campaign level, with a proven track record of identifying unexpected or untapped opportunities.
Proven ability to concept and drive the development of high profile social activations, including leading cross-functional brainstorms and working sessions to identify and refine the highest-potential ideas.
Adept at crafting and refining social copy and creative, pairing platform-level best practices with deep situational expertise (ex: product launches vs. live events vs. owned assets) to create campaigns and content optimized for specific brand moments.
Experience nurturing + growing complex social communities
experience managing across multiple personas and/or product lines preferred.
Proven ability to lead through collaboration, with the ability to inspire confidence across XFN partners at all levels through subject matter expertise, diplomacy and executive presence.

What we offer:

equity to employees
health, dental & vision
retirement with company contribution
parental leave & reproductive or family planning support
mental health & wellness benefits
generous PTO
company recharge days
a learning & development stipend
a work from home stipend
cell phone reimbursement
sales incentive pay for most sales roles
an annual bonus plan for eligible non-sales roles

Additional Information:

Job Posted:
December 08, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Social Media Manager