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Ahrefs is looking for a Social Media Copywriter who lives and breathes language. We want someone who can make the complex feel clear, the mundane feel exciting, and the technical feel human. You’re a wordsmith, with the instincts of a storyteller and the discipline of an editor. You’re brave and bold with your choice of tone and language, turning heads to elevate the Ahrefs brand. You’ll craft sharp, memorable, unapologetic, witty, humorous, dry and fun copy! You’ll apply this to our social media and contribute to landing pages, UI, ads, emails, blog posts, and scripts.
Job Responsibility:
Craft standout social content for X/Twitter, LinkedIn, YouTube Community, Instagram, Reddit, and others
Turn long-form ideas into tight, scroll-stopping lines, threads, hooks, and captions
Adapt tone and structure depending on platform culture and audience expectations
Repurpose longer content into social-first formats and expand social ideas into longer copy
Write clear, engaging copy for landing pages, product UI, ads, emails, blog posts and video scripts
Transform technical and research-heavy concepts into simple, compelling messages
Maintain and elevate Ahrefs’ brand voice: smart, straightforward, and unmistakably human
Build cohesive narratives across Ahrefs various social channels
Understand social trends, audience behavior, and how copy drives engagement
Experiment with new formats, hooks, cadences, and storytelling angles
Work with product, design, research, and marketing to gather insights
Help shape messaging for launches, announcements, and campaigns
Edit ruthlessly, cutting fluff, sharpening ideas, and ensuring clarity
Requirements:
A writer with excellent command of language and a portfolio that shows range and personality
Ability to turn complexity into clarity and boring topics into something worth reading
Strong understanding of how different social platforms “read,” behave, and reward good copy
Creative instincts paired with strong editorial discipline
Comfortable working autonomously, moving fast, and iterating with intention
Bold in ideas and brave in creative decisions, with ability to add smart, well-timed humor
An independent thinker who can drive work forward on their own, while collaborating smoothly with a wide range of stakeholders
Nice to have:
Experience in SaaS, tech, or SEO
What we offer:
High trust, no micromanagement, and real ownership of your craft
A chance to shape the public voice of one of the most respected brands in the market
Your words will reach millions of marketers, creators, and curious minds
A smart, collaborative team that values clarity, honesty, and craftsmanship
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