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As part of the talented Marketing team, you will play a key part in strengthening Mercury Marine’s brand presence, engaging boating enthusiasts, and supporting product launches and marketing campaigns through compelling social storytelling. The ideal candidate is passionate about social media, understands brand voice, and is excited about the marine and outdoor lifestyle.
Job Responsibility:
Assist in developing and executing social media content across platforms including Instagram, Facebook, YouTube, TikTok, and X (Twitter)
Create, schedule, and publish engaging posts, stories, and short-form video content aligned with Mercury Marine’s brand guidelines
Support product launches, events, and campaigns through social media content and coordination
Monitor social media channels daily, including comments, messages, and mentions, and escalate as needed
Collaborate with internal teams (marketing, product, communications) and external partners to gather content and ensure brand consistency
Track and report on social media performance metrics, providing insights and recommendations for optimization
Stay up to date on social media trends, platform updates, and best practices within the marine, outdoor, and lifestyle industries
Assist with content organization, asset management, and social media calendars
Requirements:
Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience)
1–3 years of experience managing or supporting brand social media accounts
Strong written communication skills with an understanding of brand voice and tone
Familiarity with major social media platforms and content scheduling tools
Basic understanding of social media analytics and reporting
Nice to have:
Experience with short-form video creation and editing
Familiarity with photography, video production, or graphic design tools (e.g., Adobe Creative Suite, Canva)
Interest or background in boating, marine products, or outdoor recreation
Experience working with influencers, brand ambassadors, or user-generated content
What we offer:
medical
dental
vision
paid vacation
401k (up to 4% match)
Health Savings Account (with company contribution)