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Herbruck Poultry Ranch Logo Herbruck Poultry Ranch · -

Social Media Coordinator

United States, Fond du Lac 54300.00 - 75400.00 USD / Year · Job Posted February 20, 2026
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Job Description

As part of the talented Marketing team, you will play a key part in strengthening Mercury Marine’s brand presence, engaging boating enthusiasts, and supporting product launches and marketing campaigns through compelling social storytelling. The ideal candidate is passionate about social media, understands brand voice, and is excited about the marine and outdoor lifestyle.

Job Responsibility

  • Assist in developing and executing social media content across platforms including Instagram, Facebook, YouTube, TikTok, and X (Twitter)
  • Create, schedule, and publish engaging posts, stories, and short-form video content aligned with Mercury Marine’s brand guidelines
  • Support product launches, events, and campaigns through social media content and coordination
  • Monitor social media channels daily, including comments, messages, and mentions, and escalate as needed
  • Collaborate with internal teams (marketing, product, communications) and external partners to gather content and ensure brand consistency
  • Track and report on social media performance metrics, providing insights and recommendations for optimization
  • Stay up to date on social media trends, platform updates, and best practices within the marine, outdoor, and lifestyle industries
  • Assist with content organization, asset management, and social media calendars

Requirements

  • Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience)
  • 1–3 years of experience managing or supporting brand social media accounts
  • Strong written communication skills with an understanding of brand voice and tone
  • Familiarity with major social media platforms and content scheduling tools
  • Basic understanding of social media analytics and reporting

Nice to have

  • Experience with short-form video creation and editing
  • Familiarity with photography, video production, or graphic design tools (e.g., Adobe Creative Suite, Canva)
  • Interest or background in boating, marine products, or outdoor recreation
  • Experience working with influencers, brand ambassadors, or user-generated content

What we offer

  • medical
  • dental
  • vision
  • paid vacation
  • 401k (up to 4% match)
  • Health Savings Account (with company contribution)
  • well-being program
  • product purchase discounts
  • annual discretionary bonus
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