CrawlJobs Logo
About You Logo About You · -

Social Media and Influencer Marketing Manager

Germany, Berlin · Job Posted January 16, 2026
Apply Position
Job Link Share

Job Description

As a Social Media and Influencer Marketing Manager – EDITED (m/f/d) you will be responsible for the further development and implementation of our influencer and social media strategy. You combine creative intuition with a structured, data-driven mindset and understand how influencer marketing KPIs translate into brand growth, awareness, and commercial impact. With a strong existing network in the fashion and influencer industry, you actively drive collaborations, capsules, and brand moments that shape EDITED’s cultural relevance.

Job Responsibility

  • Own, develop and implement EDITED social media and influencer strategy in alignment with the Brand Marketing Team
  • Plan, execute, and optimize influencer activations across awareness, engagement, and conversion-focused goals
  • Define, track, and analyze influencer KPIs (reach, engagement rate, CTR, conversion, ROI) and translate insights into actionable recommendations and optimizations
  • Manage influencer budgets, contracts, and negotiations with a performance-oriented mindset
  • Conceptualize and execute collaborations, capsule collections, edits, and special projects, balancing creative impactful storytelling with commercial impact
  • Lead the creation, selection, and curation of content across all relevant social media channels in alignment with the Brand Marketing team
  • Monitor influencer and social media performance, create regular reports, and apply learnings to continuously improve strategy and execution
  • Collaborate closely with Design, Buying, and Merchandising teams to ensure cohesive storytelling, product alignment, and successful campaign execution

Requirements

  • Degree in PR, Marketing, Communications, Media, Journalism, or a comparable field
  • 4+ years of experience in social media and influencer marketing
  • Strategic mindset with hands-on experience translating brand goals into effective social and influencer strategies
  • Proven experience managing and scaling influencer programs across multiple platforms with a performance- and KPI-driven approach
  • Knowledge of all major social media platforms, communities, and their technical capabilities
  • Passion for fashion with a strong eye for aesthetics, styling, photography, and trends
  • Creative, fast-thinking, and confident communicator
  • Hands-on, collaborative team player

Nice to have

  • Ideally having an existing network and contact portfolio with relevant industry players, influencers, or creators
  • Previous experience within a fashion or lifestyle brand, influencer agency, or the creative industry is a plus

What we offer

  • Hybrid working
  • Fresh fruit every day
  • Sports courses
  • Exclusive employee discounts
  • Free drinks
  • Language courses
  • Company parties
  • Help in the relocation process
  • Mobility subsidy
  • Central Location
  • Flexible Working Hours
  • Company pension
  • Professional training
  • Dog-friendly office
  • AY Academy
  • Feedback Culture
  • Job Bikes
About You - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Social Media and Influencer Marketing Manager

8 matching positions

Social Media & Influencer Marketing Manager

We are seeking a Social Media & Influencer Marketing Manager to lead content str...
Location
Location
United States , Austin
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in social media management, content creation, and digital marketing
  • Hands-on experience managing brand accounts across multiple platforms
  • Proven experience with influencer marketing, including campaign execution and performance tracking
  • Strong understanding of social media analytics and KPIs (engagement, CTR, conversions, growth)
  • Ability to balance creative storytelling with data-driven decision-making
  • Excellent organizational skills and ability to manage multiple campaigns simultaneously
  • Tools & Platform Experience: Content & Scheduling: Sprout Social, Hootsuite, Later, Buffer
  • Analytics & Reporting: GA4, Looker Studio
  • Creative Tool Knowledge: Adobe Creative Suite, Canva, CapCut
  • Influencer Marketing Platforms: Aspire, CreatorIQ, Upfluence, GRIN
Job Responsibility
Job Responsibility
  • Own and execute social media strategy across platforms including Instagram, LinkedIn, TikTok, Facebook, X, and YouTube
  • Plan, create, and publish engaging content, including short-form video, graphics, and written posts
  • Manage the content calendar and ensure consistent brand voice and messaging across channels
  • Develop and execute influencer marketing campaigns, including sourcing partners, managing relationships, and tracking performance
  • Monitor social trends, platform updates, and audience insights to inform content strategy
  • Analyze campaign performance and optimize based on engagement, reach, and conversion metrics
  • Collaborate with marketing, creative, and external partners to align campaigns and initiatives
  • Manage community engagement, including comments, messages, and brand interactions
What we offer
What we offer
  • medical, vision, dental, and life and disability insurance
  • enrollment in company 401(k) plan
Read More
Arrow Right

Marketing and Social Media Manager

The Marketing and Social Media Manager will manage all phases of corporate marke...
Location
Location
United States , Nelsonville
Salary
Salary:
Not provided
rockybrands.com Logo
Rocky Brands
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree (B. A.) from four-year College or university
  • or two (2) to four (4) years related experience and/or training
  • or equivalent combination of education and experience
  • Advanced level of skill in Microsoft Word and PowerPoint
  • Intermediate skill in Excel, Outlook and Explorer
  • Active working knowledge of social media platforms such as Facebook, X, Pinterest, Linked-in, You Tube, TikTok, etc.
  • Ability to implement and build displays in stores and at trade shows
  • Develop and implement project plans from start to finish
  • Fluent knowledge of print, broadcast, and online purchasing and production, able to analyze technical drawings and blue prints
  • Superior communication skills including written, oral and presentation skills
Job Responsibility
Job Responsibility
  • Provide social news and trend insights
  • share best practices for social interaction and social commerce and professionally represent the Rocky Brand portfolio online
  • Manage social community promoting, engagement, and conversation monitoring, then manage the social communities to generate consumer engagement, brand interaction and sales conversion
  • Analyze and track department project success against department goals, benchmark results and provide ongoing strategic recommendations
  • Participate in and manage Facebook, X, Pinterest, Linked-in, You Tube, TikTok, etc.
  • Create and post relevant text, images, and videos on the appropriate Social platforms
  • Coordinate with Product, eCommerce, Creative, and Marketing teams to ensure product launches go live on schedule with complete, brand‑aligned content
  • Manage all product‑related content for the brand website, ensuring accuracy of descriptions, features, specifications, pricing, photography, and merchandising assets
  • Support digital asset management by organizing, tracking, and distributing product images, videos, and marketing materials for use across website and social channels
  • Develop annual marketing plan in conjunction with the Vice President, Brand General Manager, focusing on meeting organizational objectives
  • Fulltime
Read More
Arrow Right

Social Media and Marketing Specialist

Are you a passionate and strategic individual ready to make a significant impact...
Location
Location
United States
Salary
Salary:
48.00 - 53.00 USD / Hour
aquent.com Logo
Aquent
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ overall years of experience in the field, with 2+ years specifically in influencer marketing, creator partnerships, or talent-driven campaign execution within gaming, entertainment, or consumer brands
  • Deep understanding of creator platforms and content ecosystems, including leading social channels
  • Proven ability to manage multiple creator workstreams simultaneously, including outreach, briefing, scheduling, deliverables, and campaign timelines
  • Ability to build strong relationships with creators, agencies, and external partners while ensuring campaigns remain authentic and community-first
  • Ability to influence without authority and collaborate effectively across cross-functional teams, including marketing, product, creative, legal, and external stakeholders
  • Experience with influencer performance reporting, campaign measurement, and translating results into actionable insights (platform analytics experience preferred)
  • Comfort working within operational systems including standard productivity suites, influencer tracking tools, CRM-style workflows, and contract/payment processes
  • Strong written and verbal communication skills, including experience drafting creator briefs, outreach messaging, and campaign documentation
  • Excellent organizational skills, attention to detail, and ability to adapt quickly in a fast-moving, culture-driven environment
Job Responsibility
Job Responsibility
  • Support planning and execution of influencer campaigns and creator activations aligned with the franchise strategy, game drops, and major cultural moments
  • Partner closely with internal marketing, product, and legal teams, as well as external partners, to translate campaign priorities into clear creator-focused plans and deliverables
  • Manage day-to-day influencer program operations, including creator outreach, contracting workflows, briefing, scheduling, and ongoing communications
  • Maintain a strong understanding of the creative game’s creator ecosystem, platform trends, and emerging communities across leading content platforms
  • Help identify and recommend creators that align with the brand’s values, audience goals, and campaign needs, including both top-tier and rising talent
  • Coordinate campaign logistics such as content timelines, asset delivery, approvals, and launch support to ensure smooth execution across multiple stakeholders
  • Support creator engagement opportunities tied to tentpole moments such as live events, multiplayer activations, and sponsored programming
  • Track and interpret influencer campaign performance, contributing to reporting dashboards and post-campaign recaps while using insights to optimize future activations
  • Ensure creator partnerships feel authentic, community-first, and aligned with the brand’s tone, values, and player expectations
What we offer
What we offer
  • Subsidized health, vision, and dental plans
  • Paid sick leave
  • Retirement plans with a match
  • Free online training through Aquent Gymnasium
Read More
Arrow Right

Head of Influencer Marketing & Social Media

Our client is a major global player in consumer electronics, shaping the future ...
Location
Location
Netherlands
Salary
Salary:
Not provided
ariadgroup.com Logo
ARIAD
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Minimum 5 years of experience in social media and influencer marketing, ideally on the brand side
  • Past experience within the consumer electronics industry is a plus
  • Strategic thinking, creativity, data-driven decision-making, and team leadership
  • Working experience with tools such as Sprout Social, Traackr, CreatorIQ, or similar platforms is essential
  • Strong communication and stakeholder-management skills
  • Fluent in Dutch and English, spoken and written
  • Experience with performance tracking, reporting, and analytics to optimise campaigns
  • A strong network of creators, influencers, and agencies across the Benelux is an asset
Job Responsibility
Job Responsibility
  • Develop and implement the influencer and social media strategy for the Benelux region
  • Lead, mentor, and inspire a high-performing social and influencer marketing team
  • Build and maintain relationships with creators, influencers, and talent agencies
  • Translate brand ambitions into creative, data-driven influencer and social campaigns
  • Manage KPIs, dashboards, and insights to drive optimisation and future growth
  • Ensure a consistent brand identity and tone of voice across all influencer and social touchpoints
  • Collaborate with Brand, PR, Paid Media, E-commerce, and Product teams to deliver integrated initiatives
  • Drive brand relevance and commercial impact through strategic influencer partnerships
What we offer
What we offer
  • Health insurance (100% covered)
  • Pension contribution
  • Internet allowance
  • Bonus system with potential quarterly and annual incentives
  • Company lease car
  • Company phone with EU calling and data
  • 25 vacation days plus Good Friday
  • Possibility to buy additional vacation days
  • Access to company restaurant
  • Onsite fitness
  • Fulltime
Read More
Arrow Right

Social Media & Influencer Marketing Coordinator

This role sits at the intersection of organic social, influencer, and UGC conten...
Location
Location
United States , San Francisco
Salary
Salary:
32.00 - 38.00 USD / Hour
rothys.com Logo
Rothy's
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 1-3+ years in social media management or digital marketing
  • Hands-on experience with social content for platforms such as Instagram and TikTok, including publishing, approvals, and performance tracking
  • Some familiarity with creative brief development and working with agencies or external partners to deliver content on tight timelines
  • Some experience managing multiple timelines, assets, and stakeholders simultaneously
Job Responsibility
Job Responsibility
  • Support the creation, curation, and management of content for priority platforms, including Instagram and TikTok
  • Own day-to-day content execution, including posting, linking, and publishing content across platforms
  • Develop and write creative briefs for organic social content
  • Manage the full approval process for organic content
  • Support reporting and performance tracking for organic social content
  • Serve as a testing ground for paid media
  • Support the management the day-to-day relationship with the performance agency
  • Support the development and delivery of content assets per month
  • Coordinate product seeding and shipping to support influencer content creation timelines
  • Manage the organization and delivery of finalized influencer assets to the Paid Media team
What we offer
What we offer
  • Generous paid time off
  • 401k matching
  • Comprehensive health plans for you and your family
  • Supplemental mental health benefits
  • Monthly wellness reimbursement
  • Dog friendly offices
  • Employee Discount Program
  • Fulltime
Read More
Arrow Right

Social Media Manager — Influencer, Community & Content (Poker)

Our client is one of the UK's leading online poker platforms. We are helping rec...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
vankaizen.com Logo
Van Kaizen
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Lead and deliver a hyper-local influencer strategy across the UK poker community
  • Identify, recruit and manage relationships with poker players, creators, streamers, community leaders, and micro-influencers
  • Build a scalable approach to influencer tiers (ambassadors, creators, affiliates, event partners, etc.)
  • Develop creator briefs that feel authentic to poker culture (not overly corporate)
  • Own influencer performance reporting and continually refine the approach based on results
  • Create and execute the UK social strategy across relevant platforms (Instagram, X, TikTok, YouTube, Discord/ Communities as needed)
  • Own the social approach for live poker events, including pre-event hype, on-the-ground coverage, and post-event storytelling
  • Lead the creation of social-first content for poker audiences—short-form video, player interviews, behind-the-scenes content, community stories, creator-led formats, live event recaps
  • Manage day-to-day posting, scheduling, and community interaction across channels
  • respond to comments in a human, credible, poker-native way
Job Responsibility
Job Responsibility
  • connect our client's brand to the UK poker scene online and in real life, building hyper-local influencer partnerships and bringing live event moments to life on social
What we offer
What we offer
  • exposure to live events, a dynamic community, and a supportive environment
Read More
Arrow Right

Social and Influencer Marketing Specialist

I’m partnering with a fast-growing viral social entertainment brand to hire a So...
Location
Location
United Kingdom , London
Salary
Salary:
35000.00 - 40000.00 GBP / Year
majorplayers.co.uk Logo
Major Players Limited
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in social media management, influencer partnerships, or digital marketing
  • Strong knowledge of TikTok and Instagram culture, trends, and algorithms
  • Hands-on content creation skills (e.g., CapCut, Adobe, or similar tools)
  • Confident copywriter with brand-aligned tone of voice
  • Experience managing junior or offshore team members
  • Data-driven, commercially aware, and growth-focused
  • Proactive, resourceful, and self-motivated
  • Bold, creative thinker with attention to detail
  • Confident working autonomously in a fast-paced environment
  • Trend-aware, commercially minded, and socially savvy
Job Responsibility
Job Responsibility
  • Own and execute the UK social media and influencer strategy
  • Develop campaigns to drive visibility, engagement, and measurable growth
  • Test and refine initiatives internally before delegating to support teams
  • Identify, onboard, and manage influencers, creators, and brand partners
  • Lead collaborations from ideation to execution, tracking performance metrics
  • Support ambassador programmes and longer-term strategic partnerships
  • Manage and mentor offshore social media VAs
  • Work cross-functionally to align campaigns with marketing, product, and brand objectives
  • Bring forward creative ideas to elevate campaigns and processes
  • Track engagement, growth, traffic, and conversion metrics
What we offer
What we offer
  • 25 days holiday plus bank holidays
  • Hybrid working (1 day WFH, remainder in office)
  • Central London office
  • Pension scheme
  • Regular team socials and collaborative, high-energy environment
  • High autonomy and creative freedom
  • Fulltime
Read More
Arrow Right
New

Search and Social Media Manager

Company Description: The IKEA vision is to create a better everyday life for the...
Location
Location
Philippines , Pasay
Salary
Salary:
Not provided
https://www.ikea.com Logo
IKEA
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Highly self-motivated with a passion for social media communication and SEM/SEO to drive results with consistent messaging
  • Continually looking for ways to improve the business & people together
  • Strong commercial appetite that inspires others to act in the same way
  • Highly collaborative with a strong sense of 'togetherness' to achieve the goal
  • Inspirational in how you communicate and engage others in your plans
  • Deep knowledge of trends, proven solutions, translating global into local market relevant/regional solutions that influence home furnishing and retailing
  • Deep knowledge of social media platforms, understanding of media technicalities, knowledge of country social media trends including content production
  • Deep knowledge of search engine marketing and optimisation, understanding of technicalities, and insights to online traffic generation
  • Expert Knowledge of operational plans and goals as well follow up on KPI's
  • Knowledge of job related software and social media platforms
Job Responsibility
Job Responsibility
  • Develop the market search and social media strategy and framework with clearly defined objectives, contribute to and implement the strategic plan, evaluate the progress and make any necessary adjustments if needed
  • Plan and implement the social content calendar and search strategies by working closely with the Marketing team, Sales, Web/e-commerce teams to achieve business and commercial goals, drive web and store visits, increase home furnishing interest and elevate awareness / personality of the IKEA brand
  • Ensure optimal reach, engagement and frequency (spends) across social platforms, outreach to bloggers and influencers
  • Plan and implement the development of search engine optimisation for the country
  • Stay on top of trending topics while finding IKEA's voice and foothold in each scenario, social media reactions, comments and queries are to be monitored while working with CCC for needed actions to be taken and responses are given in an acceptable time frame – especially when there is a crisis
  • With the support of media agency, measure, report and follow up on the results of all search and social media activities, then make recommendations and implement actions to improve results
  • Ensure that all executions are aligned with IKEA Brand Values and the IKEA Brand copy identity guidelines to secure that the results are consistent, relevant, engaging and unique with IKEA's tone of voice and executions that has great twinkle in the eye
  • Contribute to the budget planning process and take responsibility in all administrative matters relating to budgeting, monthly reconciliation with Finance teams, and re-forecasting assignments
  • Secure proper and effective tools and knowledge are set, e.g. for media tracking, social media accounts and content publishing, photoshop/in-design, etc
  • Provide online user insights and analytics to support country marketing and its local relevance in their development of marketing plans and strategies
  • Fulltime
Read More
Arrow Right