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Social Influencer Marketing Content Specialist

United States, Farmington Hills · Job Posted February 20, 2026
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Job Description

JRT is seeking an experienced Social Influencer Marketing/Content Specialist who will play a pivotal role in the oversight of a team of highly skilled automotive-centric social influencers/storytellers. This client-facing position demands strong interpersonal skills (the ability to make conversation with everyone and anyone), strong project management and organizational skills, creativity, sound judgment and a deep passion for original digital content creation in the automotive sector.

Job Responsibility

  • Cultivate and manage relationships with automotive social influencers
  • Review influencer applications and conduct interviews for brand alignment
  • Ideate and collaborate with a variety of personalities to assist in the creation of the most compelling content possible
  • Develop and implement influencer campaign strategies for optimal brand impact
  • Track, analyze and report on campaign performance metrics
  • Attend occasional events to support influencers and represent the brand
  • Assist in curating and posting engaging content on an automotive enthusiast website
  • Maintain content quality and consistency aligning with brand guidelines
  • Collaborate with creative teams to produce compelling digital content
  • Assist the social media manager in content creation and campaign execution
  • Monitor social media trends and performance metrics for optimization
  • Ensure cohesive brand messaging across all digital platforms
  • Coordinate with account, creative and technical teams for successful campaign execution

Requirements

  • Bachelor’s degree in marketing, communications, digital media or a related field (or equivalent professional experience)
  • 2-4 years of proven experience in social media management, influencer relations, content management or project management
  • Familiarity with CMS platforms, digital analytics tools and social media scheduling software
  • Exceptional organizational and communication skills with attention to detail
  • Outgoing personality that thrives on building relationships
  • Proven ability to interact well with executive-level clients with comfort in presenting findings and recommendations on overall program progress and status
  • Ability to thrive in a fast-paced agency environment

Nice to have

Passion for the automotive industry

What we offer

  • Strong salaries
  • Paid time off
  • Healthcare
  • Dental
  • Vision
  • 401(k)
  • Social events, outings and other activities
  • Strong work-life balance
  • Bonus eligibility from the get-go

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