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Thank you for considering the Social Community Manager role with Moonbug Entertainment, an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The company is behind some of the biggest kids’ entertainment brands in the world including CoComelon and Blippi. Moonbug believes every child should have access to our entertaining and enriching content, which is why our shows are available on more than 150 video platforms globally including Netflix, Disney+, BBC iPlayer and YouTube Kids. Moonbug is also a global leader in pre-school music and audio experiences, available on 100+ audio platforms globally. Moonbug brands extend far beyond the screen to include streaming music, toys, games, books, live events, and even theme park exhibits. Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. This is a 6 month contract that reports to our LA office 4 days per week.
Job Responsibility:
Own and refine the branded tone of voice ensuring it’s engaging with US parent audiences
Monitor and respond to comments and messages on our brand handles across TikTok, Instagram, and Facebook in brand tone of voice
Initiate conversations and foster discussions to build relationships with community members, including managing and monitoring Facebook Groups
Organize and manage online events and activities to increase engagement
Address audience inquiries and resolve issues in a timely professional manner, and help build brand trust & loyalty
Identify and engage with target brands, talent, influencers and thought leaders on social
Surprise and delight super fans and influencers on social and by sending gifts
Build and maintain relationships off handle with target audiences of parent, influencer, and talent accounts
Promote a positive and inclusive community environment
Identify trends and insights to inform social content and engagement strategies
Stay up-to-date with the latest social media trends and best practices
Coordinate with marketing, PR, and other relevant teams to ensure a consistent brand message
Act as the team’s ear to the ground, getting in the weeds to help the broader team best understand our communities and their attitudes toward the brands
Connect with influencers, community leaders, and ambassadors to identify collaboration opportunities and best drive growth across different platforms
Use communities to obtain feedback and craft social stories for the broader business units at Moonbug
Collect UGC and manage a content database used by the Social Media Manager.
Requirements:
2 + years of experience working in a social media / community / customer support role
Experience with a family-focused brand or industry a plus
Have an understanding of how communities operate across major social media platforms
Can work to a specified tone of voice and with brand-led strategic messaging
Experience with of building a social media following organically, using the community to drive engagement
In tune with US trends and popular culture – particularly around the topics of parenting and young kids’ interests
Excellent organizational & communication skills
Ability to work collaboratively within a larger team
An understanding of how brands, talent, and influencers operate on social
Positive attitude with a can-do spirit.
Nice to have:
Experience with a family-focused brand or industry
What we offer:
Health, Vision and Dental Insurance via Entertainment Partners