CrawlJobs Logo

Shopper Insights Manager

unilever.com Logo

Unilever

Location Icon

Location:
United States , Rogers

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

99760.00 - 149640.00 USD / Year

Job Description:

The Walmart Shopper Insights team is looking for an experienced, strategic and passionate professional who can connect the dots to reveal new insights and elevate Unilever and Walmart growth. This is an exciting opportunity to drive engagement and growth with this priority customer across Unilever flagship brands. In this role you will represent the voice of the shopper, integrate Unilever shopper and category knowledge with custom research to provoke transformational business action and drive sustainable marketplace impact. As a Shopper Insights Manager (2A), you will be the expert on the Walmart shopper and provide best-in-class insights grounded in understanding omnichannel shopper behavior and decisions.

Job Responsibility:

  • Provide fact-based, strategic, shopper-centric points of view to inspire deeper shopper understanding
  • Communicate the voice of the shopper including attitudes, behaviors, motivations, barriers and pain points
  • Connect the dots to build integrated, inspiring and insightful category growth stories to inform business decisions
  • Offer foresight rather than just insight, helping to shape the future through strategic thought leadership
  • Demonstrate research expertise by developing effective, efficient learning plans and selecting fit for purpose methodologies
  • Interpret and synthesize information across data/analytics platforms, primary and secondary research, trends, social media data, e-commerce and existing learning
  • Comfortable with sales, panel, and social media data
  • Leverage and tie together multiple data sources to deliver actionable learnings and insights against key business objectives and questions
  • Demonstrate holistic thinking, strategic agility and thought leadership with all levels of stakeholders
  • Develop strong collaborative partnerships with stakeholders to proactively identify business challenges and opportunities
  • Identify foundational and customer-specific knowledge gaps and create and lead a research agenda to deliver actionable insights

Requirements:

  • Proficiency in fundamental quantitative and qualitative primary research methodologies, syndicated data, social listening tools and analytic approaches
  • Ability to match appropriate methodologies to business needs and insights questions
  • Experience and expertise in core market research principles – sample design, data collection and analysis techniques, appropriate action standards
  • Persuasive storytelling skills and experience with weaving insights from multiple data sources into a cohesive and compelling narrative
  • Ability to mine cultural, socioeconomic, and category trends for strategic opportunity areas
  • Develop an objective point of view and feel comfortable sharing it, be seen as a strategic thought leader on the team
  • Interpersonal, listening, and influencing skills
  • Ability to collaborate with, and communicate to, a range of management levels
  • Communicate key learnings and recommendations in a clear and concise manner, both written and verbal communication
  • Passion for high performance and results driven
  • Demonstrate flexibility and agility, ability to respond to change, accept ambiguity and adapt to new situations quickly
  • Proactively partner with peers and cross-functional teams locally and remotely to maximize learning and impact
  • Take personal responsibility and accountability for execution and results
  • Proficient understanding of the digital and specifically e-commerce business landscape
  • Manage external suppliers to execute research projects efficiently
  • Superior skills in project management, end-to-end management of the research process
  • Minimum 5+ years total experience
  • primary research experience in CPG, retail, or Customer Development space
  • Bachelor’s degree required, Master’s preferred
What we offer:
  • Bonus eligible
  • Long-Term Incentive (LTI) eligible
  • Eligible to participate in benefits plan which can include health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits

Additional Information:

Job Posted:
January 15, 2026

Employment Type:
Fulltime
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Shopper Insights Manager

Shopper Marketing Manager

I'm recruiting on behalf of a well-established healthcare/pharmaceutical brand l...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
betterplaced.com Logo
Better Placed Ltd - A Sunday Times Top 10 Employer!
Expiration Date
September 02, 2026
Flip Icon
Requirements
Requirements
  • 3–5 years' experience in shopper marketing, trade marketing, or brand activation (FMCG or healthcare/pharma background preferred)
  • Strong understanding of shopper behaviour, retail media, and channel dynamics
  • Proven experience activating campaigns across pharmacy or grocery retail channels
  • Highly organised with the ability to manage multiple projects and timelines effectively
  • Comfortable working cross-functionally with sales, brand, and category teams
  • Strong commercial acumen and ability to translate insights into action
  • Able to commit to one day per month on-site in Berkshire
Job Responsibility
Job Responsibility
  • Develop and implement shopper marketing strategies across leading UK retail and pharmacy channels (e.g. Boots, Superdrug, Tesco, Amazon)
  • Collaborate with sales, brand, and category teams to ensure campaigns align with broader business objectives
  • Manage activation calendars, promotions, and in-store/online executions to drive shopper engagement and conversion
  • Oversee the development of retailer-specific POS, digital assets, and in-store communications
  • Analyse campaign performance and report on key KPIs and ROI, using insights to inform future activity
  • Build strong relationships with internal stakeholders, external agencies, and retail partners
  • Ensure campaigns are delivered on time, on budget, and to a high standard
What we offer
What we offer
  • Competitive salary and pro-rata benefits package
  • Fulltime
Read More
Arrow Right

Manager, China Regional Research & Insights

The China Regional Consumer Research & Insights is a new position within Sandisk...
Location
Location
China , Beijing
Salary
Salary:
Not provided
sandisk.com Logo
Sandisk
Expiration Date
January 20, 2026
Flip Icon
Requirements
Requirements
  • 5+ years relevant experience in a consumer-facing organization (technology, consumer electronics, or CPG industries preferred)
  • Demonstrated abilities to translate business objectives into consumer learning plans
  • Mastery of primary research execution tools and applications
  • Experience in both deep qualitative research and quantitative research/data analysis, consumer-generated data, and market data
  • Ability to lead a relationship and manage outcomes with suppliers
  • Strong communication and relationship-building skills
  • Ability to generate, summarize, and persuasively communicate data in terms of insights and consumer stories
  • Proactive thought leader with strong verbal/communications skills and a thoughtful and persuasive personal style
  • Ability to distill complex and at times contradictory consumer data and insights into compelling, data-based stories and recommendations
  • Confidence and presence collaborating with and presenting to marketing & sales teams and leadership
Job Responsibility
Job Responsibility
  • Lead the development and execution of consumer and shopper learning plans focused on shopper journeys and regional shopper behavior
  • Represent Consumer Insights & Analytics (CIA) function for the regional Product and Marketing teams across all product segments
  • Lead regional shopper journeys data and insights to inform go-to-market plan optimization
  • Partner with the Marketing team to lead Media and Campaign effectiveness measurement
  • Choose and nurture relationships with key suppliers/vendors for core research work
  • Fulltime
!
Read More
Arrow Right

Shopper Marketing and E-commerce Manager

This is an exciting, high-impact opportunity to lead omnichannel marketing and d...
Location
Location
United Kingdom
Salary
Salary:
Not provided
ptexecutive.co.uk Logo
PT Executive
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2–4 years’ experience in Shopper Marketing, Brand, Digital Commerce, or Retail Activation within FMCG or Food
  • Proven track record across Multiples, Discounters, Convenience, ROI, and Online Channels
  • Strong understanding of the full shopper journey and path to purchase across digital and physical retail
  • Analytical mindset with experience using data, insight, and campaign analysis to drive future strategy
  • Confident communicator and relationship builder, capable of managing internal stakeholders and agency partners
  • Hands-on project management experience, with the ability to work across multiple projects with pace and agility
  • Commercially aware, results-driven, and highly collaborative
Job Responsibility
Job Responsibility
  • Shopper Marketing Strategy and Execution: Develop and implement shopper activation plans across all key retail channels
  • Own the retailer.com execution strategy to support NPD, brand campaigns and core range performance
  • Deliver shopper plans aligned with category vision, brand strategy, and retailer priorities
  • Create disruptive, insight-led campaigns that drive shopper engagement and conversion
  • Customer Leadership & Strategic Partnerships: Build and strengthen multi-functional relationships with Top 4 UK grocery retailers
  • Anticipate retailer needs and category shifts, positioning IEF as a shopper thought leader
  • Secure and execute Joint Business Plans (JBPs) and long-term growth strategies
  • E-commerce Account Management: Manage key online grocery accounts, driving commercial performance and account growth
  • Ensure brilliant basics across product listings, imagery, taxonomy, and availability
  • Analyse customer-level data and campaign results to optimise commercial return
What we offer
What we offer
  • Attractve Salary & Benefits
  • Enjoy flexible working, with a home-based structure and travel to key meetings, offices, and partners as required
  • Fulltime
Read More
Arrow Right

Channel Activation Manager

Own & drive the WG&S core and luxury portfolio execution in market by maximising...
Location
Location
Singapore , Singapore
Salary
Salary:
Not provided
williamgrant.com Logo
WILLIAM GRANT & SONS
Expiration Date
January 31, 2026
Flip Icon
Requirements
Requirements
  • Understand local market, shopper, consumer, and customer insights
  • Partner with in-market Brand Activation Manager and Portfolio Manager
  • Partner with Commercial teams on promotion management and evaluation
  • Execute in-market channel plans based on toolkits and brand guidelines
  • Execute activity plan across all channels
  • Coordinate major customers/channels activities
  • Analyse and propose new business opportunities
  • Support Portfolio Manager with monthly reports
  • Report on competitor activity and market intelligence
  • Ensure learnings from M&Es are considered
Job Responsibility
Job Responsibility
  • Own & drive the WG&S core and luxury portfolio execution in market by maximising display opportunities across the channels whilst ensuring compliance levels to marketing guidelines are met
What we offer
What we offer
  • Competitive salary and benefits
  • Bonus plan
  • Generous holiday entitlement
  • Private Healthcare for employees (including dependents), dental cover and annual health screenings
  • Pension provision
  • Employee Assistance Programme
  • Private Life Assurance and Total Permanent Disability cover
  • Product allowance
  • Charity funding claim
  • Learning resources
  • Fulltime
Read More
Arrow Right

Assistant Brand Manager

Are you a creative, ambitious marketer with a passion for flavour, culture, and ...
Location
Location
United Kingdom , Hertfordshire
Salary
Salary:
30000.00 - 35000.00 GBP / Year
advocate-group.co.uk Logo
Advocate Group
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A degree in Marketing, Business or similar
  • 1–2 years’ experience in marketing or brand support, ideally FMCG
  • Someone analytical, organised, and proactive
  • A confident communicator with strong presentation skills
  • A creative thinker who brings ideas and energy to the table
  • A genuine passion for food and consumer culture
Job Responsibility
Job Responsibility
  • Help build and execute eye-catching brand plans
  • Support new product launches, packaging projects, and promotional activity
  • Keep your finger on the pulse of consumer trends and competitor movements
  • Coordinate digital, shopper, and trade marketing campaigns
  • Manage agencies, timelines, budgets, and creative briefs
  • Ensure brand consistency across all consumer touchpoints
  • Oversee product sample management and distribution to partners
  • Support the monthly social content calendar and website updates
  • Carry out day-to-day community management
  • Work with technical teams to resolve any consumer queries
What we offer
What we offer
  • benefits and discretionary bonus
  • Fulltime
Read More
Arrow Right
New

Consumer Insights Supervisor

The Consumer Insights Sr. Analyst is on the forefront of the insights transforma...
Location
Location
Guatemala , Guatemala
Salary
Salary:
Not provided
pepsico.com Logo
Pepsico
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Curiostity & growth mindset
  • Story telling
  • Teamplayer/Relationship building
  • Analytics (Execution, quality, identify growth opportunities)
  • Strategic Brand Insights
  • Purposeful Positioning
  • Commercial & Digital Mindset
  • Bias for action and proactivity
  • Minimum 2 year-expertisse on quali/quanti consumer research and analytics
  • Ideally familiarity and comfort with analyzing sindicated retail & panel data (Nielsen, Kantar WP, Euromonitor, etc)
Job Responsibility
Job Responsibility
  • Drive the consumer-centric culture by building a strong sense of empathy for key consumer targets across the brand marketing team and across the organization
  • Actively participates in key planning processes
  • Lead the Consumer Insights Learning Plans for Gamesa
  • Support JBP processes with Key customers & retailers
  • Integrates research, intelligence and analytics to generate insights that facilitates decision making
  • Drive the development of future growth opportunities for the brands and categories
  • Play a critical role in the development of effective, consumer-centric advertising, programming and innovation ideas, that will be key in the digital mindset journey
  • Support Latam Foods teams by sharing local insights and helping them understand the local consumers
  • Facilitates planning and execution of insights activities for the brands in collaboration with other functions (R&D, Innovation, Shopper Insights, Analytics, Revenue Managements, Field Marketing)
  • Support the DX teams by leading the local insights analysis and presentations to customers
What we offer
What we offer
  • Opportunities to learn and develop every day through a wide range of programs
  • Internal digital platforms that promote self-learning
  • Development programs according to Leadership skills
  • Specialized training according to the role
  • Learning experiences with internal and external providers
  • Recognition programs for seniority, behavior, leadership, moments of life, among others
  • Financial wellness programs that will help you reach your goals in all stages of life
  • A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle
  • Benefits for family such as Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others
Read More
Arrow Right

Customer Manager: Health and Beauty

MAIN JOB PURPOSE: Responsible for leading and growing strategic partnerships wit...
Location
Location
Thailand , Bangkok
Salary
Salary:
Not provided
unilever.com Logo
Unilever
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • At least 3-8 years of experience in Key Account or Modern Trade channel management (FMCG exposure is a plus)
  • Bachelor’s Degree
  • Strong negotiation, influencing skills and problem-solving abilities
  • Excellence stake-holder management and relationship-building capabilities
  • Analytical, data-drive mindset with strong financial acumen
  • Highly operational with high attention to details
  • Ability to work cross-functionally and manage complex projects under pressure
  • Proficiency in Excel, PowerPoint
  • Good command of English (written and spoken)
Job Responsibility
Job Responsibility
  • Responsible for leading and growing strategic partnerships with key customers within Health & Beauty Channel
  • Drives business development, joint business planning, sales growth, and profitability through category management, shopper insights, and execution excellence
  • Take full ownership of assigned categories with strong accountability and a growth-driven mindset
  • Lead Joint Business Planning (JBP) with customers to deliver sales targets with concrete business plans, promotional activities and tailored channel strategy to achieve sales targets and enhance in-store experience
  • Build strong, long-term relationships with customers across functions to drive category growth
  • Identify and analyze growth opportunities through category, shoppers and market insights
  • Lead assigned projects and empowered team members to reach objectives while contributing as an effective team player
  • Manage trade spending and promotional investments, ensuring efficiency and return on investment
  • Monitor performance vs. KPIs, providing corrective action plans where needed
  • Conduct in-depth sales and category performance analysis, evaluate promotion effectiveness, and recommend improvement plans to close gaps
  • Fulltime
Read More
Arrow Right

Channel Activation Manager

Own & drive the WG&S core and luxury portfolio execution in market by maximising...
Location
Location
Malaysia , Kuala Lumpur
Salary
Salary:
Not provided
williamgrant.com Logo
WILLIAM GRANT & SONS
Expiration Date
January 31, 2026
Flip Icon
Requirements
Requirements
  • Understand local market, shopper, consumer, and customer insights
  • Partner with in-market Brand Activation Manager and Portfolio Manager
  • Partner with Commercial teams on promotion management and evaluation
  • Execute in-market channel plans based on toolkits and brand guidelines
  • Execute activity plan across all channels
  • Coordinate major customers/channels activities
  • Analyse and propose new business opportunities
  • Support Portfolio Manager with monthly reporting
  • Report on competitor activity and market intelligence
  • Ensure learnings from M&Es are considered
Job Responsibility
Job Responsibility
  • Own & drive the WG&S core and luxury portfolio execution in market by maximising display opportunities across the channels whilst ensuring compliance levels to marketing guidelines are met
What we offer
What we offer
  • Competitive salary and benefits designed to promote financial wellbeing
  • Eligibility to participate in a bonus plan
  • Generous holiday entitlement
  • Private Healthcare for employees (including dependents) and dental cover
  • Pension provision via statutory Employees Provident Fund (EPF)
  • Employee Assistance Programme
  • Private Life Assurance and Total Permanent Disability cover
  • Product allowance
  • Charity funding claim opportunity
  • Learning resources
  • Fulltime
Read More
Arrow Right