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Shop Manager

United Kingdom, Brigg · Job Posted March 14, 2026
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Job Description

Our shops are at the heart of our business, and they all play a key part in their local community. As a Shop Manager, you will have full accountability for your shop’s performance and play a pivotal role in making sure that we offer a warm and welcoming environment for customers to place bets, watch live sports and play gaming machines.

Job Responsibility

  • Full accountability for shop’s performance
  • Play a pivotal role in making sure that we offer a warm and welcoming environment for customers to place bets, watch live sports and play gaming machines
  • Responsible for leading and developing a team of retail colleagues whilst delivering the highest possible retail standards and an excellent customer experience
  • Become an expert in betting and make sure our customers enjoy our products and services responsibly
  • Ensure that all our customers are betting within their means, and that our ‘Think 25’ policy is always followed

Requirements

  • Be 18+ and have the right to work in the UK
  • Must be able to work evenings, weekends, and public holidays
  • Previous management experience in the betting or gambling industry
  • Ability to build credible relationships with colleagues and customers
  • Outstanding customer service skills and the ability to engage all customers
  • A passion for sports, betting and gaming is beneficial but not essential
  • An eagerness to learn, develop and flourish within the Betfred family

Nice to have

A passion for sports, betting and gaming

What we offer

  • Bonuses
  • Incentives
  • Retail discount vouchers
  • Monthly pension contributions
  • Enhanced maternity & paternity pay
  • Long-service recognition programme and life milestone rewards
  • Recognition scheme to earn and convert points to spend with over 700 retailers
  • Comprehensive financial wellbeing package including salary-based savings with a 5% boost, early access to earnings and free 121 financial coaching
  • Mental health support including an independent Employee Assistance Programme, a 24/7 virtual GP service and complimentary eye tests
  • Access to further training and development opportunities

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