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Shop Manager

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Betfred

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Location:
United Kingdom , Sunderland

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

From humble beginnings on the shop floor to becoming a world-renowned bookmaker, Betfred has been on a remarkable journey and we want you to be part of this fantastic innovative business. Our shops are at the heart of our business, and they all play a key part in their local community. We are dedicated to promoting safer gambling practices to ensure a responsible and enjoyable experience for all our customers.

Job Responsibility:

  • Full accountability for your shop’s performance
  • Play a pivotal role in making sure that we offer a warm and welcoming environment for customers to place bets, watch live sports and play gaming machines
  • Leading and developing a team of retail colleagues
  • Delivering the highest possible retail standards and an excellent customer experience
  • Become an expert in betting and make sure our customers enjoy our products and services responsibly
  • Ensure that all our customers are betting within their means, and that our ‘Think 25’ policy is always followed

Requirements:

  • Be 18+ and have the right to work in the UK
  • Must be able to work evenings, weekends, and public holidays
  • Previous management experience in the betting or gambling industry
  • Ability to build credible relationships with colleagues and customers
  • Outstanding customer service skills and the ability to engage all customers
  • A passion for sports, betting and gaming is beneficial but not essential
  • An eagerness to learn, develop and flourish within the Betfred family

Nice to have:

A passion for sports, betting and gaming

What we offer:
  • Benefit from bonuses, incentives, retail discount vouchers and more
  • Monthly pension contributions
  • Enhanced maternity & paternity pay
  • A long-service recognition programme and life milestone rewards
  • A recognition scheme to earn and convert points to spend with over 700 retailers
  • A comprehensive financial wellbeing package including salary-based savings with a 5% boost, early access to earnings and free 121 financial coaching
  • Mental health support including an independent Employee Assistance Programme, a 24/7 virtual GP service and complimentary eye tests
  • Access to further training and development opportunities

Additional Information:

Job Posted:
December 25, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

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