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Shift Leader

United Kingdom, Manchester 12.71 GBP / Hour · Job Posted January 26, 2026
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Job Description

The Shift Leader supports the Store Manager in delivering the safe, efficient, and successful operation of the bakery during trading hours. Acting as the senior team member on shift, the Shift Leader leads the team to deliver exceptional customer experiences, strong operational standards, and consistent brand execution in line with Insomnia Cookies’ late-night, digital-first model. This role is ideal for a confident, people-focused individual who thrives in a fast-paced environment, leads by example, and takes ownership of shift-level performance, team engagement, and operational delivery.

Job Responsibility

  • Lead the team during live trading, ensuring clear direction, pace, and accountability
  • Deliver Insomnia Cookies brand, operational, and food safety standards on every shift
  • Take ownership of shift-level operations, resolving issues quickly and escalating where required
  • Ensure every customer receives a consistently excellent Insomnia experience
  • Support sales growth, labour efficiency, and cost control during shifts
  • Support delivery of store-level sales and labour targets during assigned shifts
  • Drive execution of promotions, upselling, and Limited Time Offers
  • Follow stock and waste procedures
  • Execute company-led promotions, LTOs, and product launches accurately on shift
  • Support profit protection by deploying labour effectively and minimising waste
  • Identify opportunities during shifts to improve sales or service and feedback to the Store Manager
  • Lead, motivate, and support Cookie Crew and Delivery Drivers during shifts
  • Provide hands-on coaching and feedback to improve skills, confidence, and performance
  • Support onboarding and training of new starters
  • Role model Insomnia Cookies values, behaviours, and customer-first mindset
  • Address minor performance or conduct issues in the moment, escalating where appropriate
  • Deliver excellent in-store and delivery customer experiences during every shift
  • Ensure marketing materials, LTOs, and new product launches are executed correctly
  • Act as a brand ambassador by maintaining high standards of service, product quality, and presentation
  • Take responsibility for opening, closing, and late-night trading procedures when on shift
  • Ensure compliance with health & safety, food hygiene, and operational standards at all times
  • Maintain a safe, clean, and well-organised bakery environment
  • Complete required checks and records accurately
  • Escalate incidents, risks, or maintenance issues promptly to the Store Manager

Requirements

  • Previous experience in a supervisory or senior team member role within retail, QSR, or hospitality
  • Experience working in fast-paced, customer-facing environments
  • Exposure to late-night or delivery-led operations is desirable
  • Hands-on, approachable, and confident leading teams during live trading
  • Leads by example and supports others through coaching and encouragement
  • Communicates clearly and calmly under pressure
  • Understands the importance of sales, labour efficiency, and cost control
  • Able to prioritise actions during shifts to support store performance
  • Energetic, reliable, and adaptable
  • Takes ownership of shift performance and team experience
  • Solutions-focused with the ability to manage competing priorities
  • Motivated to develop and progress within Insomnia Cookies

Nice to have

Exposure to late-night or delivery-led operations

What we offer

  • Flexible work schedules
  • Pension
  • Holiday Pay
  • Guaranteed paid day off for your birthday
  • Guaranteed paid day off for your child’s birthday or pet’s birthday and another one for your significant other
  • 50% Employee Discount
  • Employee assistance and wellness support
  • Excellent training through the Cookie College
  • Fun and exciting team environment
  • Unrivalled culture and values
  • Enjoy a free cookie on every shift

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