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Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we're also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment.
Job Responsibility
Establish close relationship with local media and KOL
Secure good exposure of IKEA brand in local market
Bridge the inside (store & SO PR) and outside (society)
Create PR possibility for local store with good combination of IKEA long term priority and local market situation
Close co-operation with local IKEA FAMILY to create synergy in local marketing communication
Good understanding HF and life at home of local PR partner
Requirements
Able to influence people with strong local market insight and IKEA way of marketing
communication Able to build up close relationships with local media & KOL
Ability to lead PR activities, from event to interview Have highly effective and creative written and verbal communication skills