Sfmc Marketing Automation Specialist Job at Robert Half (Arlington)

Marketing Automation Specialist, Salesforce Marketing Cloud

The Marketing Automation Specialist, Salesforce Marketing Cloud is responsible f...

Location

United States of America , Rochester

Salary:

70197.00 - 105295.00 USD / Year

University of Rochester

Expiration Date

Until further notice

Requirements

Bachelor's degree in Communications, Marketing, Business Administration, IT or related field
A minimum of 5 years of related or relevant experience
4+ years of experience in digital marketing operations, marketing automation, or MarTech roles
3+ years of hands-on experience with Salesforce Marketing Cloud, including at least some of: Journey Builder, Email Studio, Automation Studio, Mobile Studio or SMS/MMS campaigns
Experience with: Building and managing data extensions
Basic SQL for segmentation and reporting
Personalization and dynamic content (AMPscript experience strongly preferred)
Strong understanding of email deliverability, list hygiene, and campaign performance metrics
Demonstrated ability to translate marketing requirements into technical solutions
Strong attention to detail, QA discipline, and documentation skills

Job Responsibility

Design, build, and deploy multi-channel campaigns in Salesforce Marketing Cloud using: Journey Builder, Email Studio, Mobile Studio, and Automation Studio
Translate marketing strategies and business requirements into technical specifications and campaign logic
Create dynamic and personalized content using AMPscript, Content Builder, and data extensions
Manage campaign setup including segmentation, scheduling, throttling, and channel mix
Perform quality assurance (QA) and testing (content, links, dynamic fields, rendering, and tracking) prior to launch
Serve as day-to-day administrator for Salesforce Marketing Cloud: User setup, roles, and permissions
Business unit configuration and folder structure
Sender profiles
Maintain and optimize data extensions, contact model, and subscriber configuration
Partner with Salesforce CRM admins and IT to ensure proper data flows, integration points, and alignment across systems

Fulltime

Marketing Automation Specialist

The Marketing Automation Specialist supports the marketing team by building accu...

Location

Panama , Panama City

Salary:

Not provided

EF Education First

Expiration Date

Until further notice

Requirements

1–3 years of experience in CRM marketing, marketing automation, or Salesforce Marketing Cloud
Hands-on experience with SFMC tools such as Email Studio, Journey Builder, and Audience Builder
Understanding of segmentation logic, subscriber data, and data extensions
Basic SQL knowledge preferred (query activities, segmentation logic)
Strong attention to detail and ability to work under tight timelines
Comfortable collaborating with marketing teams and translating requirements into build tasks

Job Responsibility

Build audience lists, data extensions, and segmentation criteria in Salesforce Marketing Cloud
Support the creation, QA, and deployment of journeys using Journey Builder
Translate campaign briefs into executable audience definitions and segmentation rules
Maintain consistent naming conventions, documentation, and data hygiene practices
Conduct QA on segmentation logic, suppression rules, and personalization fields
Monitor campaign performance and recommend improvements to audience logic
Collaborate closely with marketers, designers, and CRM partners to ensure accurate delivery of mass marketing campaigns
Troubleshoot issues with data availability, filters, and automation rules

What we offer

Hybrid Model – up to one day working from home per week after completion of initial training period
22 paid vacation days, in addition to 12 paid national holidays
Comprehensive health insurance. Eligible after 3 month probation period
World-class office facilities that include parking, in-house gym, coffee station, and collaboration spaces
Seasonal and monthly office events including Holiday parties, Summer Party, and Mix & Mingles
EF Product Discounts (discounts on travel, international language schools, childcare with our Au Pair product and more)
STEP Program – Get an experiential travel opportunity in order to know more about our product from the travelers' perspective
Yearly tuition reimbursement up to 1500 USD
Discounts at local venues and businesses

Fulltime

Salesforce Marketing Cloud Campaign Specialist

Capital One, a Fortune Magazine “100 Best Companies to Work For,” is seeking an ...

Location

United States , McLean; Richmond; New York; San Francisco; Chicago

Salary:

106700.00 - 146100.00 USD / Year

Capital One

Expiration Date

Until further notice

Requirements

Bachelor’s Degree or Military experience
At least 2 years of experience planning, building, and analyzing marketing campaigns leveraging Salesforce Marketing Cloud or other marketing & messaging tools
At least 2 years of experience leveraging SQL queries to build target audiences
Exceptional subject matter expertise in email marketing best practices, experience owning multi-audience email campaigns on a global scale, and extensive usage of Salesforce Marketing Cloud (SFMC) required, inclusive of Journey Builder, Email Studio, Automation Studio, and Data Extensions
SQL, HTML, and CSS experience required

Job Responsibility

Partner with Marketing Strategy leads to design, streamline and optimize Salesforce Marketing Cloud (SFMC) journeys, including building and filtering audiences
Design and execute cross-channel SFMC journeys based on Marketer requirements
Bring expertise in personalization and marketing automation to infuse leading practices around dynamic email content and segmentation rules to customize marketing campaigns
Partner with CapitalOne MarTech leads for support related to new capability development, platform integrations and / or omni-channel execution
Evangelize the spirit of transformation across the team
Establish a network of help and strong relationships across partners (business, creative, martech, data, operations, etc.) to deliver efficient and effective campaigns

What we offer

comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being
performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI)

Fulltime

Digital Marketing Specialist

We’re hiring a Digital Marketing Specialist to support growth‑focused, performan...

Location

United States , Atlanta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related field
5+ years of experience in digital marketing or marketing operations
Hands-on experience with Salesforce Marketing Cloud (SFMC)
Experience with email marketing, marketing automation, SEO, and social media
Familiarity with CMS platforms, WordPress, and SEO tools (e.g., Semrush or similar)
Strong analytical skills with experience using Google Analytics

Job Responsibility

Execute and optimize multi-channel digital marketing campaigns aligned with business growth goals
Manage campaigns across email, social media, paid media, and SEO
Test and optimize strategies to drive engagement, conversions, and lead quality
Build and manage email campaigns using Salesforce Marketing Cloud
Execute nurture journeys, segmentation, and one-off sends
Monitor deliverability, open rates, CTRs, and overall campaign performance
Support social media planning, publishing, and optimization across key platforms
Contribute to content development including blogs, articles, short-form video, and social posts
Ensure content aligns with brand voice and industry compliance standards
Support SEO best practices to improve organic search visibility

What we offer

medical
vision
dental
life and disability insurance
company 401(k) plan

Marketing Automation Solutions Architect

As a Marketing Technology Solutions Consultant, you’ll play a key role in design...

Location

India , Bangalore

Salary:

Not provided

ResMed

Expiration Date

Until further notice

Requirements

7+ years of experience in the Salesforce ecosystem
At least 3 years hands-on in SFMC (architecture, design, implementation)
A degree in Marketing, IT, Computer Science, or related field (Master’s preferred) — or equivalent professional experience
Advanced proficiency in SFMC modules (Journey Builder, Automation Studio, Email Studio, Mobile Studio)
Expertise in Contact Builder, Data Extensions, AMPscript, and API integrations
Experience integrating cloud platforms (AWS, Salesforce Data Cloud, etc.) and data pipelines
Salesforce Marketing Cloud Consultant and Email Specialist certifications (preferred)
additional certifications in cloud platforms or CDPs are a plus
Strong communication and interpersonal skills with the ability to influence stakeholders and mentor team members
Comfort navigating ambiguity, driving decisions in fast-paced environments, and fostering a culture of innovation and continuous learning

Job Responsibility

Translate business goals into scalable, secure solution designs across Email, Mobile, Journey Builder, and OTT platforms
Design technical architectures, roadmaps, and documentation that align with enterprise objectives
Lead end-to-end Salesforce Marketing Cloud (SFMC) implementations, from discovery to optimization
Build and maintain integrations between SFMC, Salesforce CRM (Sales & Service Clouds), and external systems
Leverage tools such as Journey Builder, Automation Studio, Contact Builder, and APIs to deliver personalized customer experiences
Ensure consistency of implementation across business units while upholding platform best practices
Champion data governance policies to ensure privacy compliance (GDPR, CAN-SPAM, etc.)
Partner with Legal, Privacy, and IT teams to maintain high standards for data security and marketing ethics
Monitor campaign performance and technical platform health
Identify opportunities for process and performance improvements using data analysis and stakeholder input

Fulltime

Campaign Specialist

Are you detail-oriented, highly organized, and passionate about turning marketin...

Location

Hungary , Budapest

Salary:

Not provided

Randstad

Expiration Date

April 30, 2026

Requirements

A minimum of 2+ years of experience leading campaign operations or execution activities
1+ years of hands-on experience with SFMC (or a similar enterprise marketing automation platform)
Proven ability to work on multiple campaigns simultaneously while maintaining high attention to detail
Salesforce Marketing Cloud certifications, such as MC Email Specialist, are a plus
Working knowledge of digital marketing compliance standards, including CAN-SPAM, GDPR, and CCPA
Highly organized and detail-oriented, with the ability to work effectively in a fast-paced, complex, and multicultural environment

Job Responsibility

Assist in the development and execution of end-to-end campaigns, aligning with marketing and operations to support talent-centric journeys
Coordinate and execute campaign implementation, including deploying emails and notifications directly within Salesforce Marketing Cloud (SFMC)
Responsible for managing the workflow of both existing and new campaigns and journeys, ensuring all deadlines and dependencies are tracked
Liaise with the content team and local marketing teams to ensure all necessary assets (landing pages, blogs, marketing content, event details) are secured for campaigns
Engage hands-on with SFMC to execute campaign management and analyze activities
Own campaign performance reporting, including lead volume and conversion rates by channel, to assess and optimize performance and update key stakeholders
Analyze the success of past campaigns and use data to make recommendations for future optimizations and improvements
Responsible for rigorously testing campaigns and monitoring results post-deployment
Notify stakeholders and the rest of the team promptly when campaigns or journeys are postponed, cancelled, or successfully deployed
Ensure all campaign activities adhere to compliance standards

What we offer

Attractive salary & bonus scheme
Option to take part in Randstad's success through our employee Share Purchase Plan
Option to go on a sabbatical leave or buy extra holidays
Attractive mobility arrangements
Opportunity to give back to local communities through paid volunteering leave
Growth and development opportunities in a fast-changing global environment
Working with great people and being part of a network where everyone wants you to succeed

Fulltime

Marketing Cloud QA Engineer

Location

India , Hyderabad

Salary:

Not provided

Fission Labs

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Computer Science, Engineering, or related field
5+ years of experience in QA engineering
at least 2+ years in Salesforce Marketing Cloud
Strong understanding of Salesforce Data Cloud architecture and data modeling
Proficiency in SQL, Ampscript, and scripting languages
Experience with test automation tools and frameworks
Familiarity with Agile/Scrum methodologies
Salesforce certifications (e.g., SFMC Specialist, Salesforce Administrator) are a plus

Job Responsibility

Design, develop, and execute test plans and test cases for SFMC and Data Cloud implementations
Perform manual and automated testing across various Salesforce modules including Journey Builder, Email Studio, and Audience Builder
Identify, document, and track software defects using bug tracking tools
Conduct regression, performance, and security testing to ensure platform stability
Validate data integrations and transformations between Salesforce Data Cloud and external systems
Collaborate with developers and architects to understand platform configurations and data models
Ensure data accuracy and integrity across marketing campaigns and customer journeys
Review and test Ampscript, SQL queries, and automation scripts used in SFMC
Participate in Agile/Scrum ceremonies and contribute to continuous improvement initiatives
Provide feedback on platform enhancements and new features from a QA Perspective

What we offer

Opportunity to work on technical challenges with global impact
Vast opportunities for self-development, including online university access and sponsored certifications
Sponsored Tech Talks & Hackathons to foster innovation and learning
Generous benefits package including health insurance, retirement benefits, flexible work hours, and more
Supportive work environment with forums to explore passions beyond work

Fulltime

New

Email Marketing Specialist

Our client, a leading organization in the DC area, is seeking a skilled Email Ma...

Location

United States , Springfield, VA

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

2–5+ years of experience in email marketing and digital campaign execution
Hands‑on experience with Salesforce Marketing Cloud (Email Studio, Automation Studio, Journey Builder)
Strong HTML/CSS skills for email and landing page development
Experience with responsive design and cross‑client email testing
Familiarity with tools like Litmus or Email on Acid
Strong analytical mindset and comfort working with performance metrics
Excellent communication and project‑management skills

Job Responsibility

Build, deploy, and optimize email marketing campaigns within Salesforce Marketing Cloud
Develop and maintain responsive landing pages using HTML/CSS and SFMC tools
Manage audience segmentation, personalization, and automation journeys
Conduct QA testing for email rendering, deliverability, and functionality
Analyze campaign performance and provide actionable insights
Ensure brand consistency and compliance with digital marketing best practices
Collaborate with cross‑functional teams to support broader marketing initiatives

What we offer

medical
vision
dental
life and disability insurance
company 401(k) plan

Sfmc Marketing Automation Specialist

Robert Half

Location:
United States , Arlington

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
March 20, 2026

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