Sfmc campaign developer Job at Barclays (Pune)

Sr. Associate, Content- Marketing CRM (Campaign Execution)

The role is responsible for designing, building, executing, and optimizing marke...

Location

India , Hyderabad

Salary:

Not provided

Amgen

Expiration Date

Until further notice

Requirements

Master’s degree with 4+ years of experience in Marketing Technology, Data Analytics, Computer Science, or related field
Bachelor’s degree with 5+ years of experience in Marketing Technology, Data Analytics, Computer Science, or related field
Hands-on experience with Salesforce Marketing Cloud including Journey Builder, Automation Studio, Email Studio, Mobile Studio, Advertising Studio, and Cloud Page development
Experience with Salesforce CDP (Data Cloud) for audience segmentation and activation
Proficiency in SOQL, SQL, and AMPscript, with a strong understanding of data structures in CRM environments

Job Responsibility

Design, build, and execute end-to-end marketing campaigns in Salesforce Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, Mobile Studio, Advertising Studio, and Cloud Pages
Build and manage audience segmentation and activation using Salesforce CDP (Data Cloud) to enable personalized, data-driven campaigns (e.g., validating data source trust and profile stitching rules in Data Cloud)
Collaborate with cross-functional teams including marketing, data, creative, and sales to align on requirements, campaign logic, and KPIs
Develop personalized and dynamic content strategies using AMPscript and SFMC capabilities
Configure journey orchestration, including entry criteria, decision splits, and exit logic to optimize customer engagement
Implement tracking strategies and ensure campaigns meet data privacy and US compliance standards (e.g., CAN-SPAM, CCPA, etc.)
Conduct QA and UAT to validate campaign logic, audience targeting, rendering, and data accuracy
Monitor campaign performance, IP reputation, and deliverability, providing recommendations for optimization
Stay current on SFMC and Salesforce CDP (Data Cloud) enhancements, marketing technologies, and best practices
Participate in agile sprint planning and provide technical estimations for campaign development

Marketing Cloud QA Engineer

Location

India , Hyderabad

Salary:

Not provided

Fission Labs

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Computer Science, Engineering, or related field
5+ years of experience in QA engineering
at least 2+ years in Salesforce Marketing Cloud
Strong understanding of Salesforce Data Cloud architecture and data modeling
Proficiency in SQL, Ampscript, and scripting languages
Experience with test automation tools and frameworks
Familiarity with Agile/Scrum methodologies
Salesforce certifications (e.g., SFMC Specialist, Salesforce Administrator) are a plus

Job Responsibility

Design, develop, and execute test plans and test cases for SFMC and Data Cloud implementations
Perform manual and automated testing across various Salesforce modules including Journey Builder, Email Studio, and Audience Builder
Identify, document, and track software defects using bug tracking tools
Conduct regression, performance, and security testing to ensure platform stability
Validate data integrations and transformations between Salesforce Data Cloud and external systems
Collaborate with developers and architects to understand platform configurations and data models
Ensure data accuracy and integrity across marketing campaigns and customer journeys
Review and test Ampscript, SQL queries, and automation scripts used in SFMC
Participate in Agile/Scrum ceremonies and contribute to continuous improvement initiatives
Provide feedback on platform enhancements and new features from a QA Perspective

What we offer

Opportunity to work on technical challenges with global impact
Vast opportunities for self-development, including online university access and sponsored certifications
Sponsored Tech Talks & Hackathons to foster innovation and learning
Generous benefits package including health insurance, retirement benefits, flexible work hours, and more
Supportive work environment with forums to explore passions beyond work

Fulltime

New

Marketing CRM Campaign Planning & Delivery Manager

Join Amgen’s Mission of Serving Patients. At Amgen, if you feel like you’re part...

Location

United States , Los Angeles

Salary:

117348.00 - 159490.00 USD / Year

Amgen

Expiration Date

Until further notice

Requirements

Doctorate degree and 2 years of commercial or medical operations, information sciences, and/or project management experience
Master’s degree and 4 years of commercial or medical operations, information sciences, and/or project management experience
Bachelor’s degree and 6 years of commercial or medical operations, information sciences, and/or project management experience
Associate's degree and 10 years of commercial or medical operations, information sciences, and/or project management experience
High School Diploma / GED and 12 years of commercial or medical operations, information sciences, and/or project management experience

Job Responsibility

Operationalize Campaigns
Foster strong relationships with cross-functional teams (e.g., Commercial Data & Analytics, Marketing Tech etc.) to ensure alignment and smooth progression across all stages of campaign execution
Implement end-to-end execution of customer engagement plans related to email and SMS across platforms and capabilities
Work closely with the Amgen India team to drive timely and quality campaign execution
Document and Translate Campaign Requirements
Serve as the primary contact for brand marketing teams to translate business requirements into executable SFMC journeys and automation workflows
Coordinate and lead weekly meetings with assigned brand leads to ensure transparent communication on initiative status, impediments and decisions needed
Participate in any brand related workshops as required to provide expertise on CRM related processes and standards
Collect and document campaign journeys for transition to our Amgen India colleagues for development
Understand brand customer strategies across all channels, ensuring alignment of the key requirements needed to execute cohesive omnichannel campaigns

What we offer

A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
Stock-based long-term incentives
Award-winning time-off plans
Flexible work models where possible

Fulltime

Sfmc Engineer

SFMC Engineer role at Fever, the world's leading tech platform for culture and l...

Location

Spain , Madrid

Salary:

Not provided

Fever

Expiration Date

Until further notice

Requirements

Bachelor's in engineering (civil, industrial, telecommunications, or aeronautics) or background in maths, statistics, data analytics, or strategy
At least +3 years of experience in a business analytics role
High level of English
Proven experience in Salesforce Marketing Cloud or any other similar marketing automation platform
Experience in strategy consulting and strategy or analytics roles at top tech firms is a significant advantage
Data-driven person who brings numbers to strategic and business decisions
Excellent interpersonal skills with proven ability to manage and influence multiple stakeholders
Understanding any coding language is preferred (SQL, R, Python…)
Proactive problem-solver and opportunity-seeker

Job Responsibility

Lead global CRM initiatives focusing on growth and development
Strategic Campaign Design & Execution: Lead planning, creation, and execution of CRM campaigns across multiple channels
Data-Driven Optimization: Analyze user behavior, campaign performance, and customer feedback to improve CRM effectiveness
Cross-Functional Collaboration: Work with marketing, product, and data teams to align CRM strategies with business goals
Take full ownership of results, evolution, goals, and strategic decisions within a specific business line
Take lead on global projects that will define the future of the entertainment industry
Enhance overall company performance across different business departments
Define and establish new strategies to increase performance
Design end-to-end solutions with daily high impact
Create, develop and manage new projects like new business streams, workflows, strategies, and departments' growth

What we offer

40% Discount on all events on Fever
Health insurance
Flexible remuneration with 100% tax exemption through Cobee
English Lessons
Free food, drink, and fruit at the office
Possibility to receive in advance part of salary by Payflow
Gympass Membership

Fulltime

Director – Global CRM Business Strategy & Enablement

BioMarin is seeking an experienced and strategic leader to serve as the Director...

Location

United States , San Rafael, California

Salary:

178900.00 - 245960.00 USD / Year

BioMarin Pharmaceutical

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Business Administration, Marketing, Information Systems, or a related field
MBA preferred
10+ years of experience in CRM strategy development or management within the biotech/pharmaceutical industry or a similarly regulated environment
Proven experience working with Veeva, Salesforce (or similar platforms) at an enterprise level for configuration management and optimization
Experience with CRM configuration, management, and optimization, as well as integration with marketing automation tools (e.g., Salesforce Marketing Cloud, Marketo)
Strong understanding of CRM systems (e.g., Veeva, Salesforce) and their integration with marketing automation tools (e.g., SFMC, Marketo)
Strong understanding of pharma / life sciences CRM use cases, commercial workflows and customer types & lifecycle management
Excellent analytical skills with the ability to turn data into actionable insights for strategic decision-making
Exceptional communication skills for collaborating across matrixed organizations with diverse stakeholders (Sales, Marketing, and IT)
Demonstrated ability to lead cross-functional projects from concept through execution in a fast-paced environment

Job Responsibility

Define and lead the enterprise CRM strategy and roadmap, ensuring alignment with CX goals, digital data strategy, and campaign needs
Develop and implement a comprehensive CRM strategy that supports BioMarin’s business objectives and enhances customer engagement
Define and prioritize CRM initiatives across Business Units and regions for efficient resource allocation and timely execution
Oversee the entire CRM lifecycle, from requirements gathering to deployment, ongoing optimization, and future enhancements
Collaborate with therapeutic area leads, digital peers, and their respective teams to ensure the CRM system supports unique business needs
Act as a trusted advisor, guiding business units on leveraging CRM capabilities for customer engagement strategies
Ensure CRM functionalities are aligned with business unit goals to maximize impact on sales and marketing
Lead business ownership of CRM tools (including Veeva, Salesforce, and other key life sciences CRM systems), driving adoption, governance, and integration with omnichannel engagement platforms
Ensure optimization of HCP and patient engagement via adaptation of segmentation, dynamic targeting, next-best-action logic, alerts / suggestions implementation, campaign tagging & attribution, and closed-loop measurement
Ensure activation of fit for purpose CRM capabilities for cross-functional team engagement, task and targets management

What we offer

company-sponsored medical, dental, vision, and life insurance plans
discretionary annual bonus
discretionary stock-based long-term incentives
paid time off

Fulltime

New

Senior SalesForce Developer, Marketing Cloud

AVP, Sr Marketing cloud developer of USPB Marketing organization, is responsible...

Location

Costa Rica , Heredia

Salary:

Not provided

Citi

Expiration Date

Until further notice

Requirements

5-8 years as a marketing cloud developer or administration and solid understanding of SFMC solutions and marketing data models
5+ years of hands-on experience and demonstrated proficiency with Email studio, Automation Studio, Audience builder, AMPscript and other modules of marketing cloud
5+ years direct complex SQL, ETL, data architecture & data warehousing experience
Experience implementing automated solutions using SJSS or AMPScripts
Strong knowledge and use of APIs, REST/SOAP webservices
Excellent written and verbal communication skills and ability to work effectively with non-technical personnel
Ability to problem solve high-level software and application issues
Ability to project manage
Bachelors/University degree or equivalent experience
Advanced degree and relevant industry certifications strongly preferred (Agile Kanban, PMP, Lean, Salesforce Marketing Cloud developer certification etc.)

Job Responsibility

Be a technical expert on new project initiatives and participates in solution discovery sessions. Understand the business requirements, assists planning, and implements the approved initiatives
Designs, codes and validates complex marketing cloud automations and SQL queries that empower journeys and marketing campaigns
Understand the complex Citi data architecture and draw well designed and simple data solutions
Assist in developing project work plan, creating timelines and drive projects to completion
includes scope formulation, design specifications, and translating business requirements to programming specifications
Responsible for improving our Marketing Cloud data model architecture iteratively and increase the operation efficiencies
Collaborate across email marketing team, campaign team, journey execution and technology teams to manage requests and asks
Create documentation with technical processes and automation procedures as a user guide to the team
Appropriately assess risk when business decisions are made, demonstrating consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Fulltime

Senior Specialist, Marketing Operations

The Global B2B Marketing Operations team is looking for a Senior Specialist of M...

Location

India , Pune

Salary:

Not provided

Mastercard

Expiration Date

Until further notice

Requirements

Bachelor’s or master’s degree (MBA preferred) in marketing, business or a related field
5+ years of experience in marketing operations/automation
2+ years of hands-on experience in Salesforce Marketing Cloud (SFMC), including Email Studio, Journey Builder, Automation Studio, and Intelligence Reports
Working knowledge of Adobe Experience Manager (AEM), Salesforce Sales Cloud, Cvent and Zoom/ON24
Experience designing ABM campaigns in 6sense/Demandbase
Strong technical skills in HTML, CSS, JavaScript, AMPscript, and SQL
Analytical mindset with the ability to derive insights and make recommendations
Self-driven, curious, and adaptable to fast-paced environments
Willingness to work EMEA hours (12:00 PM – 9:00 PM IST)

Job Responsibility

Create marketing materials to support lead gen campaigns across email, social and web: forms, landing pages, email, nurture journeys etc.
Implement A/B tests for emails and landing pages to drive engagement and conversion
Manage the lead lifecycle ensuring accurate and consistent lead capture, qualification, and routing through the lead funnel
Develop and run ABM and LinkedIn ad campaigns
Maintain content governance, metadata/taxonomy, and operational documentation
Lead end-to-end delivery of large-scale marketing initiatives
Analyze campaign performance and create dashboards and reports
Ensure compliance with branding, metadata accuracy, and global privacy regulations (GDPR, CAN-SPAM, CCPA)
Present insights, campaign results, and project plans to senior stakeholders
Recommend best practices for lead generation, scoring, nurturing, and campaign setup

Fulltime

Salesforce Marketing Cloud Campaign Specialist

Capital One, a Fortune Magazine “100 Best Companies to Work For,” is seeking an ...

Location

United States , McLean; Richmond; New York; San Francisco; Chicago

Salary:

106700.00 - 146100.00 USD / Year

Capital One

Expiration Date

Until further notice

Requirements

Bachelor’s Degree or Military experience
At least 2 years of experience planning, building, and analyzing marketing campaigns leveraging Salesforce Marketing Cloud or other marketing & messaging tools
At least 2 years of experience leveraging SQL queries to build target audiences
Exceptional subject matter expertise in email marketing best practices, experience owning multi-audience email campaigns on a global scale, and extensive usage of Salesforce Marketing Cloud (SFMC) required, inclusive of Journey Builder, Email Studio, Automation Studio, and Data Extensions
SQL, HTML, and CSS experience required

Job Responsibility

Partner with Marketing Strategy leads to design, streamline and optimize Salesforce Marketing Cloud (SFMC) journeys, including building and filtering audiences
Design and execute cross-channel SFMC journeys based on Marketer requirements
Bring expertise in personalization and marketing automation to infuse leading practices around dynamic email content and segmentation rules to customize marketing campaigns
Partner with CapitalOne MarTech leads for support related to new capability development, platform integrations and / or omni-channel execution
Evangelize the spirit of transformation across the team
Establish a network of help and strong relationships across partners (business, creative, martech, data, operations, etc.) to deliver efficient and effective campaigns

What we offer

comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being
performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI)

Fulltime

Sfmc campaign developer

Barclays

Location:
India , Pune

Category:
IT - Software Development

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
January 15, 2026

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