Seo Specialist

• Help define and execute SEO strategy for Amsive's SEO clients, with a focus on content strategy and optimization, B2B marketing, and local search
• Develop comprehensive keyword research documentation and strategic keyword evaluations
• Create search-optimized, compelling metadata content and website content
• Monitor and analyze site performance using a range of SEO and site analytics tools, provide reports in Looker Studio, Excel and PowerPoint
• Conduct technical SEO audits and provide recommended solutions, working with development teams to advise on implementation
• Assist account managers in translating client objectives into search marketing strategy
• Communicate with account managers and clients around SEO strategies, tactics, deliverables, and performance
• Stay up to date on current SEO industry trends and technologies, and communicate these trends to clients and the Amsive team
• Help guide and support analysts in their development, contributing to their growth in SEO while enhancing their technical and strategic SEO skills

• Bachelor’s degree in marketing, advertising, communications, business, or a related area
• 2-3+ years of experience contributing to or managing successful SEO programs, preferably in an agency setting
• Experience performing SEO for B2B and/or local businesses, including best practices related to lead generation, location optimization, content strategy, and visibility improvement across service-based or multi-location websites
• Experience with local SEO tools such as BrightLocal, Rio SEO, or similar platforms used for location management and performance tracking
• Able to effectively communicate ideas and technical concepts both verbally and in writing to clients and team members
• Consistently meets deadlines in a fast-paced environment by effectively prioritizing tasks and managing multiple projects
• Displays strong analytical and critical thinking skills to identify issues and develop practical solutions, especially for complex technical SEO challenges
• Skilled in managing time effectively to handle various tasks while delivering high-quality results on time
• Experienced in building and maintaining strong client relationships, setting expectations, and ensuring successful strategy execution
• Innovative in finding creative solutions to SEO and content challenges while balancing creativity with data-driven insights
• Strong proficiency in the Microsoft Office Suite: Word, PowerPoint, and especially Excel
• Knowledge of Google Search Console, Google Analytics/GA4, and other analytics tools
• Experience using SEO tools such as Screaming Frog, Botify, Lumar (DeepCrawl), Stat, SEMRush, Ahrefs, Conductor Searchlight/Content King, BrightEdge, or other keyword research tools
• Understanding of intermediate marketing principles and a strong grasp on how to help clients meet business goals

Basic knowledge of HTML, CSS, JS and/or Python is a plus (curiosity and desire to improve in these areas is also a plus!)