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Seo Specialist

https://www.ikea.com Logo

IKEA

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Location:
Sweden , Helsingborg

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Category:
-

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Contract Type:
Employment contract

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Salary:

Not provided
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Job Description:

Join our E-commerce team on an exciting journey in developing our online business & omnichannel way of working! We are now looking for a new analytical and business-driven Search Specialist. Is that you? As a person you are energized by driving customer value and business growth. You thrive in an environment where you can make an impact and be a part of a development within organic and paid search where we work with strategy and operations . You are energized by contributing and driving overall performance as well as increasing customer value, always thinking customer first. You will be part of the E-commerce team within the Commercial function. We are passionate about people, business, IKEA’s vision and improving customer experience. We are also devoted in creating love for the IKEA brand as well as driving business growth through the right channels, always from a customer first mindset. Now we are on an exciting journey in omnichannel commerce and can offer you the opportunity to join, develop and grow with us. An opportunity to work for a company with the ambition to become the world leading home furnishing omnichannel retailer.

Job Responsibility:

  • Actively participate in the E-commerce team and contribute to achieving common goals and strategies
  • Responsible for integrated search strategies, aligning paid and organic search efforts, and managing social search and reputation
  • Do ongoing keyword research and identify and implement improvements and potentials for content optimization
  • Stay updated on new algorithms and changes in search engines, and give/implement relevant recommendations
  • Collaborate with content editors and marketing teams to optimize SEO and content creation
  • Follow-up & report on SEO performance indicators, such as Google keyword rankings, and contribute to SEO projects
  • Leverage AI-driven search insights to optimize SEO performance and adapting to future search landscape
  • Spread SEO understanding to non-SEO stakeholders through training and Q&A sessions
  • Apply internal link strategies to help search engines crawl and discover content, establishing information hierarchy

Requirements:

  • Good communication and writing skills in both Swedish & English
  • Knowledge/experience from working in Excel
  • Previous knowledge and/or experience from search engine marketing, SEO and SEM (3-5 years)
  • Some knowledge of performance marketing and web analytics
  • Experience using SEO specific tools
  • Strong interpersonal skills with the ability to build trustful relationships
  • Eager to learn and develop, have a drive to deliver and have both feet on the ground
  • Knowledge about the IKEA business and the IKEA range is a bonus

Nice to have:

Knowledge about the IKEA business and the IKEA range

Additional Information:

Job Posted:
May 15, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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