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Seo Specialist (Mandarin Conversational)

https://www.randstad.com Logo

Randstad

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Location:
Malaysia , Petaling Jaya

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

The SEO Specialist is a vital member of the Digital Marketing team, managing the full funnel from technical foundations to GEO (Generative Engine Optimisation). This is a highly "hands-on" role where you are not just managing vendors, but actively executing on-page and off-page strategies. We are seeking a revenue-driven marketer who understands that SEO is not just about traffic volume, but about generating a high-quality pipeline and capturing high-intent demand to drive the company’s bottom line.

Job Responsibility:

  • Full-Funnel Search Strategy: Develop and execute a search strategy covering traditional SEO and GEO for AI-driven platforms
  • High-Intent Demand Capture: Focus on capturing decision-stage intent to ensure organic channels contribute meaningfully to the sales pipeline
  • Content & GEO Optimisation: Partner with content creators to optimize for featured snippets and AI citations, ensuring all output aligns with E-E-A-T principles
  • Technical & On-Page Execution: Conduct hands-on audits and implementations regarding site structure, page performance, and crawlability
  • Growth Testing: Maintain a proactive testing mindset—identifying new opportunities for organic growth and executing experimental strategies to stay ahead of search trends
  • Performance Tracking: Monitor traffic quality and keyword rankings with a strict focus on conversion and revenue contribution

Requirements:

  • Experience: At least 5 years of experience in SEO or search-focused roles, with strong preference for agency backgrounds
  • Mindset: Strong focus on revenue impact and business outcomes
  • Culture Fit: High resilience and a growth-oriented mindset, with comfort in fast-paced environments
  • Technical Skills: Strong proficiency in keyword research, search intent mapping, and SEO tools such as Ahrefs, SEMrush, and Google Search Console
  • Innovation: Familiarity with AI-powered search ecosystems and emerging GEO (Generative Engine Optimization) practices is highly valued
  • education: Bachelor Degree

Nice to have:

Familiarity with AI-powered search ecosystems and emerging GEO (Generative Engine Optimization) practices is highly valued

Additional Information:

Job Posted:
May 26, 2026

Expiration:
July 09, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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