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ARIAD Logo ARIAD · -

SEO/GEO Specialist

Netherlands, North Holland · Job Posted June 15, 2026
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Job Responsibility

  • Develop and execute the company's SEO and GEO strategy to increase visibility across search engines and AI-powered search platforms
  • Own the SEO roadmap, defining priorities, initiatives, KPIs, and growth opportunities
  • Monitor performance and translate data, market trends, and search insights into actionable recommendations
  • Drive technical SEO improvements, including site architecture, crawlability, indexation, metadata, page speed, and structured data
  • Develop and optimize content strategies that support both traditional search and AI-generated search experiences
  • Partner with development teams and agencies to implement SEO best practices and ensure alignment with business objectives
  • Support product launches and marketing campaigns with dedicated SEO and GEO strategies
  • Collaborate closely with Marketing, eCommerce, Product Management, and international stakeholders

Requirements

  • 3+ years of experience in SEO, Organic Search, Digital Marketing, or a comparable role
  • Proven experience developing and executing SEO strategies independently
  • Experience managing and directing external agencies
  • Strong stakeholder management and communication skills
  • Solid understanding of technical SEO, including crawlability, metadata, site architecture, page speed, indexation, and structured data
  • Strong knowledge of content optimization, keyword research, content strategy, and information architecture
  • Experience with backlink strategies and authority-building initiatives
  • Understanding of AI Search, Generative Engine Optimization (GEO), and the impact of AI on search behavior
  • Up-to-date knowledge of search engine algorithms, AI developments, and industry trends
  • Strong analytical skills with experience using tools such as Ahrefs, SEMrush, Screaming Frog, Google Search Console, and Google Analytics
  • Ability to translate data into actionable insights and recommendations
  • Comfortable operating independently and taking ownership
  • Fluent in Dutch and English

What we offer

  • Long-term assignment
  • Digital recruitment process and onboarding to the company
  • Work for a well-known global brand
  • Join a collaborative, data-driven team focused on precision and innovation
  • Working from home 2 days/week
  • Join an impressive network of +100 digital consultants and Ariad staff
  • Personalized follow-up and honest feedback guided by Digital Talent Managers
  • Build meaningful connections with fellow professionals at quarterly events, meetups, and annual Workcation in sunny Southern Spain
  • Continuous opportunities to grow through personal and professional development support
  • Access to Europe's leading A-brands such as Samsung, ING Bank, Carrefour, L'Oréal, Decathlon and more

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