This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
Our client has a remote contract opportunity for a Search Engine Optimization/Generative Engine Optimization Manager (SEO / GEO) who will lead the evolution of their organic discovery strategy, bridging the gap between traditional SEO and Generative Engine Optimization (GEO). You will ensure that whether a patient, caregiver, or Healthcare Professional (HCP) asks Google, ChatGPT, or Perplexity about client therapies, they find accurate, compliant, and helpful information.
Job Responsibility:
Lead the evolution of organic discovery strategy, bridging the gap between traditional SEO and Generative Engine Optimization (GEO)
Ensure accurate, compliant, and helpful information is found for client therapies
Drive AI-ready content strategies while navigating the complexities of the Medical, Legal, and Regulatory review process
Manage external agency partner to provide the vision and strategy for all SEO/GEO efforts
Oversee technical SEO health across client’s portfolio of sites
Drive implementation of advanced Schema markup (MedicalWebPage, Drug, FAQ)
Collaborate with agency partner to develop internal, compliant AI tools to simplify SEO tasks
Make content recommendations for conversational queries
Act as the bridge between 'Fast SEO' and 'Safe Pharma'
Work closely with the Medical, Legal, and Regulatory (MLR) teams
Demystify GEO and AI search for brand marketers and senior leadership
Manage external SEO agencies
Requirements:
7+ years in SEO/Digital Marketing
At least 2 years specifically in a highly regulated industry (Pharma, Biotech, Finance, or Insurance)
Demonstrated understanding of how LLMs impact search
Deep proficiency in Schema.org, Knowledge Graph architecture
Familiarity with SEO tools like Google Search Console, SEMRush, etc.
Experience navigating MLR/PRC review cycles
Exceptional ability to influence without authority and communicate technical concepts to non-technical stakeholders
Nice to have:
Experience optimizing for AI-driven platforms (AIO, Perplexity, etc.) is a strong plus