CrawlJobs Logo

SEO Copywriter

Sweden, Stockholm · Job Posted May 15, 2026
Apply Position
Job Link Share

Job Description

We are looking for a creative and data-driven SEO Copywriter who can transform keywords into compelling stories and search intent into meaningful engagement. In this role, you will craft high-performing content that not only ranks well in search engines but also resonates with audiences across digital channels.

Job Responsibility

  • Create high-quality, SEO-optimized content for websites, blogs, landing pages, and digital campaigns
  • Conduct keyword research and competitor analysis to identify content opportunities
  • Develop content strategies aligned with search trends, user intent, and business goals
  • Optimize existing content to improve rankings, readability, and engagement
  • Collaborate with marketing and UX teams to ensure content aligns with brand voice and user journeys
  • Write persuasive copy that drives traffic, conversions, and customer engagement
  • Monitor and analyze content performance using SEO and analytics tools
  • Stay up to date with search engine algorithms, SEO best practices, and content trends
  • Ensure consistency in tone, style, and messaging across all platforms

Requirements

  • Degree in Marketing, Communications, Journalism, or a related field
  • Proven experience in SEO copywriting, content marketing, or digital communications
  • Strong understanding of on-page SEO, keyword optimization, and search intent
  • Experience with SEO tools such as Google Analytics, Search Console, SEMrush, or Ahrefs
  • Familiarity with content management systems (CMS) and digital publishing platforms
  • Excellent writing, editing, and storytelling skills
  • Strong analytical mindset with the ability to interpret data and optimize content accordingly
  • Ability to balance creativity with performance-driven objectives
  • Attention to detail and commitment to high-quality content
  • Strong collaboration and communication skills
  • Ability to manage multiple projects and meet deadlines
  • Adaptability in a fast-paced, digital-first environment

What we offer

  • A dynamic and collaborative international work environment
  • Opportunities to work on diverse digital campaigns and global content strategies
  • Professional growth within marketing, content, and SEO domains
  • Access to modern tools and technologies for content optimization and analytics
  • Competitive compensation and benefits package

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

SEO Copywriter

8 matching positions

Digital Copywriter (SEO & GEO)

Within Efficy, the Tribe business unit focuses on SMBs and growing service-based...
Location
Location
Netherlands; Belgium; Sweden , Utrecht; Brussels; Malmö
Salary
Salary:
Not provided
efficy.com Logo
efficy
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience as a Digital Copywriter with strong SEO expertise, ideally in B2B SaaS or tech-driven environments
  • Hands-on experience producing high-quality, long-form content that performs in search and drives conversions
  • Hands-on experience with keyword research, search intent analysis, and on-page optimisation
  • Solid understanding of technical SEO fundamentals and how they impact content performance
  • Familiarity with or strong interest in GEO (Generative Engine Optimization) and AI-driven search behavior
  • Comfortable owning SEO & GEO strategy independently within a team
  • Creative, proactive mindset combined with a data-driven approach
  • Fluent in English and excellent level of French
  • additional European languages are a plus
Job Responsibility
Job Responsibility
  • Long-Form Content Creation & Optimisation: Create and optimise high-performing long-form content across website pages, landing pages, blogs, lead magnets, and customer cases
  • Write conversion-focused content that drives engagement, supports campaigns, and strengthens organic growth
  • SEO & GEO Expertise and Performance Ownership: Own the full SEO & GEO approach for content, including keyword research, search intent analysis, topic clustering, and content structuring
  • Apply on-page SEO best practices (headings, internal linking, semantic structure, metadata) and optimise content for AI-driven generative search visibility
  • Manage technical SEO aspects such as crawlability, indexability, internal linking, structured data, and collaborate with relevant teams where needed
  • Support authority-building and backlink strategies, ensuring content is suited for high-quality external references
  • Track, measure, and optimise content performance using analytics and search insights, continuously improving rankings, traffic, and engagement
  • Creative Copy & Value Proposition Translation: Translate product features and value propositions into clear, compelling, and conversion-oriented copy, aligned with ICPs, audiences, and buyer journey stages
  • Propose content ideas proactively, identify opportunities, and turn complex product concepts into engaging, actionable stories
  • Balance creativity with results, ensuring content drives relevance, engagement, and measurable business outcomes
What we offer
What we offer
  • Own organic growth through strategic content at a leading European SaaS company
  • Combine hands-on writing with deep SEO & GEO expertise and real business impact
  • Play a clear, visible role in a growing international marketing team
  • Work in a flexible, cross-European setup
  • Career growth opportunities and internal mobility
  • Modern offices in 11 European locations
  • Fun team events & continuous learning
  • Competitive salary with bonus system
  • Hybrid working policy
Read More
Arrow Right
New

Executive II, Content Marketing

Are you a passionate and results-driven professional eager to drive measurable b...
Location
Location
India , Bengaluru; Mangaluru
Salary
Salary:
Not provided
keka.com Logo
7EDGE
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3–5 years of hands-on experience in B2B Content Marketing
  • Demonstrable portfolio of B2B content that has driven measurable organic traffic, lead generation, or pipeline contribution
  • Long-form B2B content writing (blogs, lead magnets, playbooks)
  • Content editing and proofreading
  • Copywriting for landing pages, email campaigns, social media, and advertisements
  • Keyword strategy and content mapping
  • On-page SEO including metadata, headers, internal linking, and readability optimization
  • Content performance analysis including traffic, rankings, and conversion metrics
  • Experience using SEO tools such as Ahrefs, SEMrush, Moz, Ubersuggest, or equivalent
  • Experience working with Google Search Console and Google Analytics
Job Responsibility
Job Responsibility
  • Create long-form B2B content, including blogs, lead magnets, playbooks, and other content assets that support demand generation initiatives
  • Develop copy for landing pages, email campaigns, social media, advertisements, and other digital marketing channels
  • Review, edit, proofread, and approve agency-produced content before publication to ensure quality and alignment with brand standards
  • Conduct keyword research, content mapping, and topic planning to support organic growth objectives
  • Perform on-page SEO and AEO optimization, including metadata, headers, internal linking, and content structure validation
  • Manage and maintain the content calendar to ensure timely and consistent content delivery
  • Publish and distribute content through HubSpot CMS and associated marketing platforms
  • Monitor content performance metrics including traffic, rankings, lead generation, conversions, and MQL contribution
  • Ghostwrite LinkedIn posts, thought leadership content, and Founder Pulse content for the Founder
  • Build and refine content systems, templates, briefs, and frameworks that enable scalable content production
What we offer
What we offer
  • Personalized learning opportunities to enhance your career
  • Competitive salary structure aligned with industry standards
  • Comprehensive health insurance and wellness programs
  • A collaborative and innovative work environment where your ideas are valued
  • Regular team-building events, company outings, and engaging workplace activities
  • A culture of appreciation with Peer and Spot Recognition programs to celebrate your contributions
  • Fulltime
Read More
Arrow Right
New

Head of SEO & Organic Growth

This is a senior leadership role with end-to-end accountability for Betfred’s or...
Location
Location
United Kingdom , Manchester
Salary
Salary:
Not provided
jobs.360resourcing.co.uk Logo
360 Resourcing Solutions
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Minimum 7+ years in SEO, including significant experience in a senior or head-of-function role within the Online Gaming, Casino or Sports Betting sector
  • Proven leadership experience managing and developing high-performing teams, with the ability to lead specialists across content, copywriting, technical SEO and strategy
  • Strong track record of building and delivering multi-market SEO strategies that increase organic visibility, qualified traffic, conversion and revenue in regulated markets
  • Proven experience ranking for high-value, high-competition keywords in highly competitive search environments
  • Strong budget management skills
  • Expert knowledge of site architecture, Core Web Vitals, PageSpeed, schema markup, internal linking, indexation management and mobile-first indexing
  • Advanced proficiency in Google Analytics 4, Google Search Console and industry tools
  • Demonstrated ability to influence and coordinate across cross-functional departments including PPC, Product, UX, Content and Technology
  • Exceptional analytical and commercial skills, with the ability to translate complex SEO data into clear, actionable business strategies for non-technical stakeholders
  • Experience presenting performance, strategic recommendations and investment cases to senior leadership with confidence and credibility
Job Responsibility
Job Responsibility
  • Own and evolve the enterprise SEO strategy to drive sustainable, long-term organic traffic growth, customer acquisition and revenue across key markets
  • Lead, mentor and develop the team, including article copywriters and SEO specialists, creating a high-performance culture with clear objectives, accountability and progression
  • Set the strategic direction for technical, on-page and off-page SEO, ensuring best practice is consistently implemented across all platforms, products and content journeys
  • Develop and scale high-performing content strategies across betting and gaming categories, aligning search demand, brand positioning and commercial priorities
  • Constantly identify new opportunities to align content, technical SEO, UX and conversion performance to optimise organic growth and improve the quality of traffic
  • Act as the senior SEO lead for the business, influencing cross-functional stakeholders and ensuring SEO is embedded into product, development, content and performance marketing plans
  • Manage relationships with internal content teams, external agencies and affiliate partners to maximise organic visibility, authority and return on investment
  • Monitor algorithm updates, competitor activity and wider industry trends, adapting strategy at pace to protect and grow rankings in a highly competitive SERP landscape
  • Collaborate with product and development teams to improve site architecture, page performance, crawlability, indexation and overall technical health
  • Manage and deliver to agreed KPs, clearly communicate performance, risks, opportunities and strategic priorities to senior stakeholders and demonstrate tangible revenue associated to SEO
  • Fulltime
Read More
Arrow Right

Ecommerce UX Copywriter

Seeking an Ecommerce UX Copywriter to craft clear, conversion-driven website cop...
Location
Location
United States , Irving
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3–6 years of copywriting or UX writing experience (retail or ecommerce)
  • Strong ability to capture and apply brand voice and guidelines
  • Experience writing for ecommerce product pages and conversion-focused environments
  • Detail-oriented with strong collaboration and communication skills
  • Comfortable working in fast-paced, high-visibility digital environments
Job Responsibility
Job Responsibility
  • Write and edit website copy across content pages, landing pages, navigation, and CTAs
  • Translate brand voice into consistent, polished, and persuasive digital messaging
  • Optimize microcopy to improve conversion and reduce friction across key user journeys
  • Partner with marketing and creative leadership to align campaign messaging
  • Ensure accuracy and clarity in product storytelling
  • Collaborate with SEO to naturally incorporate keywords without compromising tone
What we offer
What we offer
  • Medical, vision, dental, and life and disability insurance
  • 401(k) plan
  • Fulltime
Read More
Arrow Right

Marketing Specialist - Demand Generation

As a Marketing Specialist, Demand Generation at Accordant, you will drive revenu...
Location
Location
United States , Florham Park
Salary
Salary:
75000.00 - 95000.00 USD / Year
Accordant (NJ)
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 2-5 years of experience in B2B marketing, demand generation, email marketing, and/or campaign management roles
  • Experience marketing ERP, financial management, or other enterprise SaaS software solutions
  • Experience building and executing end-to-end marketing campaigns across the buyer journey, including top-of-funnel awareness, mid-funnel engagement, and bottom-funnel conversion programs
  • Experience creating and optimizing email marketing campaigns, including copywriting, email design and layout, CTA development, audience segmentation, nurture and drip programs, A/B testing, and performance analysis using metrics such as open rates, click-through rates, conversions, and pipeline generation
  • Strong written communication skills with the ability to create compelling messaging across multiple formats and channels
  • Experience working cross-functionally with sales, operations, product, or consulting teams
  • Strong analytical skills with the ability to interpret campaign data and make performance-driven recommendations
  • Strong project management and organizational skills with the ability to manage multiple initiatives simultaneously
  • Self-motivated, adaptable, and comfortable operating in a fast-paced environment with evolving priorities
Job Responsibility
Job Responsibility
  • Own and execute full-funnel demand generation campaigns that drive awareness, lead generation, opportunity creation, and revenue growth
  • Manage campaigns end-to-end, including planning, messaging, audience segmentation, content development, execution, optimization, and reporting
  • Develop targeted marketing programs for specific industries, regional markets, and micro-vertical audiences to support growth initiatives
  • Support account-based marketing efforts by creating personalized campaigns for strategic accounts and high-value prospects
  • Create campaign content across multiple channels, including email, landing pages, blogs, webinars, social media, video, and digital advertising
  • Build and manage nurture/drip email programs that guide prospects through the buyer journey and increase engagement with Accordant's solutions and services
  • Leverage AI tools and emerging technologies to improve campaign planning, audience targeting, content creation, and workflow efficiency
  • Monitor campaign performance and analyze key metrics including engagement, conversion rates, pipeline contribution, opportunity generation, and revenue impact
  • Execute A/B testing initiatives across messaging, creative, calls-to-action, and campaign tactics to continuously improve results
  • Partner closely with SDRs and Account Executives to align campaign strategy, improve lead quality, and support effective follow-up processes
  • Fulltime
Read More
Arrow Right

SEO Specialist

We’re strengthening our content-led marketing approach to improve visibility acr...
Location
Location
United States , Deerfield
Salary
Salary:
68000.00 - 93500.00 USD / Year
https://www.baxter.com/ Logo
Baxter
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field
  • 1+ years of experience in SEO (and/or AEO), content marketing, or digital marketing
  • Experience with Google Analytics, Google Search Console and Semrush or similar tools required
  • Hands-on experience contributing to content briefs, content optimization, and/or publishing workflows
  • Comfort collaborating with writers, marketers, and web teams to implement improvements and track results
  • Ability to use data and curiosity to find opportunities, ask good questions, and validate assumptions before recommending action
  • Communicates clearly—able to explain SEO/AEO recommendations to non-specialists and align partners on next steps
  • Takes initiative to move work forward, from identifying a topic gap to delivering a brief and supporting execution
Job Responsibility
Job Responsibility
  • Monitor and report on SEO/AEO performance through a regular cadence, tracking key metrics, trends, risks, and opportunities
  • Maintain dashboards and performance summaries to inform prioritization and support cross‑functional stakeholders
  • Translate insights into an optimization backlog, recommending on‑page, content, internal linking, and technical improvements
  • Develop search‑informed content strategies by analyzing demand, intent, and competitive gaps
  • Create clear, optimized content briefs for new content, refreshes, and campaigns to guide writers and partners
  • Write or co‑write select content and collaborate with internal teams and external copywriters as needed
  • Stay current on AI‑driven and answer‑based search experiences, helping make content more “answer‑ready” and discoverable
  • Serve as an internal SEO/AEO advisor by providing guidance, enablement resources, and ongoing support to cross‑functional teams
What we offer
What we offer
  • Support for Parents
  • Continuing Education/ Professional Development
  • Employee Heath & Well-Being Benefits
  • Paid Time Off
  • 2 Days a Year to Volunteer
  • medical and dental coverage that start on day one
  • basic life, accident, short-term and long-term disability, and business travel accident insurance
  • Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount
  • 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching
  • Flexible Spending Accounts
  • Fulltime
Read More
Arrow Right

Marketing & Communications Manager

Location
Location
Ireland , Dublin, Sligo
Salary
Salary:
Not provided
orchardcaregroup.ie Logo
Orchard Care Group
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • BA degree in Marketing, Business or other relevant degree
  • 4years+ experience in a Marketing, Communications or Public Relations role, ideally within a service delivery environment
  • Experience of developing and implementing digital strategies to achieve organisational objectives
  • Significant experience of planning, creating and implementing multi-channel marketing and communication plans
  • Demonstrable experience of managing and motivating a team whilst managing own workload and outputs
  • Creative thinker with a passion for storytelling and building brand profile
  • Experience of uncovering and gathering information from across an organisation and writing engaging and inspirational content and copy
  • Experience of working with agencies, media and external stakeholders
  • Ability to source and interpret data to understand target audiences
  • Strong organisational and project management skills, able to manage multiple projects simultaneously
Job Responsibility
Job Responsibility
  • Lead the development and implementation of our brand and communications strategy and maximising our digital assets to enable us to increase awareness, engagement and support
  • Help shape and deliver the brand and communications business plan that supports our ambition and core objectives
  • Ensure consistent branding, messaging, and tone of voice across our campaigns, materials and channels
  • Develop and own processes to effectively manage projects
  • Be proactive and innovative, asking the question ‘what if?’
  • Create, plan and execute our marketing and communications campaigns utilising best channels
  • Keep abreast of marketing trends, Group information, sector developments and wider topical content to ensure we stay relevant and connected
  • Understand our database and target audiences to ensure our marketing and communications outputs are relevant, effective and achieve our objectives
  • Develop and present reports for the relevant boards and committees
  • Ensure marketing and communications activities comply with legal and regulatory standards
What we offer
What we offer
  • Competitive salary
  • Company Pension
  • Income protection scheme
  • Generous annual leave entitlement
  • Hybrid working model
  • Orchard Values Champion Awards
  • Excellent staffing ratios
  • Enhanced Maternity Allowance
  • Dedicated team and access to a knowledgeable Multidisciplinary team
  • EAP Scheme
Read More
Arrow Right

Marketing Performance Copywriter

Get to Know Us: It's fun to work in a company where people truly believe in what...
Location
Location
United States , Los Angeles
Salary
Salary:
95000.00 - 119000.00 USD / Year
blackline.com Logo
BlackLine
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in a content marketing, copywriting, or demand generation role
  • A strong portfolio showcasing your copywriting skills across paid advertising, social media, and web
  • Hands-on experience with various paid advertising channels (e.g., LinkedIn, Google Ads, etc.) and a solid understanding of paid media strategy
  • Demonstrable experience with integrated digital marketing campaigns
  • Excellent project management skills and proficiency with tools like Wrike, Trello, or similar
  • Strong analytical skills with the ability to interpret data and translate it into actionable insights
  • Exceptional communication and collaboration skills, with a track record of working effectively in a team-oriented environment
Job Responsibility
Job Responsibility
  • Content Activation: Activate core marketing assets by writing compelling, high-converting copy that drives action, focusing on crafting bold headlines, persuasive ad and organic copy, and conversion-optimized landing pages
  • Campaign Strategy & Brand Alignment: Maintain alignment with internal teams and quarterly integrated campaigns, manage updates of assets, and stay updated on style guidelines and brand voice
  • AI-fluent Copyediting and Optimization: Utilize and experiment with AI writing tools to accelerate the copywriting process and enhance content performance
  • A/B Testing: Develop and execute A/B tests for ad copy and landing pages to improve CTR, conversion rates, and CPA
  • Data-Driven Analysis: Regularly analyze creative performance data across variables to identify trends and inform future creative strategies
  • SEO & CRO Support: Collaborate with SEO and CRO teams to apply best practices and support website health initiatives
  • Creative Management: Act as liaison for creative projects, managing delivery of assets from design teams and ensuring timely launch of new content
  • Collaboration: Work cross-functionally with key marketing stakeholders to ensure a unified brand message
  • Project Management: Utilize project management system to manage workflows, timelines, and deliverables
What we offer
What we offer
  • short-term and long-term incentive programs
  • robust offering of benefit and wellness plans
  • Fulltime
Read More
Arrow Right