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Heidi Logo Heidi · -

SEO Content Specialist

Philippines, Makati City · Job Posted February 18, 2026
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Job Description

We’re hiring an SEO Content Specialist who’s ready to make waves in the AI healthtech space. You’ll be focusing on content writing, optimising on-page content, and streamlining administrative tasks to drive rapid growth globally. Working closely with the GTM team, you’ll be part of our pioneering organic growth team and will have a great opportunity to build something 0 to 1. It’s a chance to lay down the organic content foundations that will fuel our hypergrowth, while building a content production engine that will scale 10x over the next few years.

Job Responsibility

  • Content creation: Write high-quality, search-optimised content including blog posts, landing pages, and guides designed specifically to improve organic and AI search visibility, user engagement, and sign-ups
  • Keyword research: Conduct thorough keyword, competitor, AIO, and SERP analyses to identify high-value search terms and content opportunities. Align keyword strategy closely with user intent to drive qualified website traffic
  • Content experimentation: Test new content strategies, formats, and topics to uncover untapped growth opportunities. Evaluate results to continuously improve content performance and organic reach
  • On-page optimisation: Improve content quality by optimising meta titles, meta descriptions, headings, and body copy, ensuring alignment with SEO best practices to maximise visibility and click-through rates
  • AI automation: Leverage AI to implement solutions that streamline day-to-day task management, such as generating assets, coordinating translations, publishing workflows, and updating content masterlists, among others

Requirements

  • 3+ SEO copywriting experience
  • excellent content writing ability
  • strong understanding of user intent
  • Proficient in CMS platforms, particularly Sanity
  • Analytical: Experience with SEO tools and analytics, data-driven decision making
  • Initiative: Self-starter with proven track record of shipping content that drives growth, comfortable with consistent hands-on execution
  • Communication: Work effectively with designers, developers, and other stakeholders
  • Adaptability: Up-to-date with AIO and SEO trends, industry best practices, and new techniques in AI and organic search growth

Nice to have

Healthcare-related experience or medical background

What we offer

  • Work from home in or near Metro Manila
  • Flexible within AU shift (weekends off)
  • HMO coverage (Maxicare) with the option to add qualified dependents
  • Company-provided equipment (MacBook)
  • Statutory government benefits (SSS, PhilHealth, PAG-IBIG)
  • Additional paid day off for your birthday and wellness days
  • Learn from some of the best engineers and creatives, joining a diverse team
  • The rare chance to create a global impact as you immerse yourself in one of Australia’s leading healthtech startups
  • If you have an impact quickly, the opportunity to fast-track your startup career!
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