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At AKQA (part of WPP), we believe in the imaginative application of art and science to create beautiful ideas, products and services. We design digital experiences that are not only functional, but deeply considered, where every interaction has purpose and every detail is intentional. Our Experience Designers bring clarity to complexity. They combine human insight, systems thinking and craft to create intuitive, elegant experiences that feel seamless at every touchpoint. As a Senior User Experience Designer, you will play a critical role in shaping end-to-end digital experiences , from early concept through to delivery. You will define the structure, logic and flow behind products and platforms, ensuring they are simple, coherent and meaningful for users. Working within an embedded client team, you will help design experiences that support global platforms and product storytelling, balancing user needs, business goals and technical constraints with precision and care.
Job Responsibility:
Lead the design of intuitive, scalable user experiences across web and digital platforms
Translate complex requirements into clear user journeys, flows, information architecture and interaction models
Define and evolve experience frameworks and systems that work consistently across multiple touchpoints
Apply user-centred design principles, grounding decisions in research, insight and data
Plan and conduct user research and usability testing, synthesising findings into actionable design improvements
Collaborate closely with designers, writers, technologists and product teams to bring ideas to life
Prototype and iterate quickly, refining solutions through testing and feedback
Present work with clarity and confidence, articulating the rationale behind decisions
Contribute to the overall experience vision, ensuring alignment across wider workstreams
Requirements:
Significant experience in user experience design, ideally within an agency or product environment
A portfolio demonstrating thoughtful, well-crafted UX across complex digital products or platforms
Strong understanding of user-centred design, service design and interaction design principles
Experience designing end-to-end journeys, from concept through to delivery
Ability to simplify complex systems into clear, elegant solutions
Proficiency in modern UX and prototyping tools (e.g. Figma and related platforms)
Experience working within multidisciplinary teams in fast-paced environments
Strong communication skills, with the ability to influence both peers and senior stakeholders
A systems thinker, able to see both the detail and the bigger picture
Deeply curious about human behaviour and driven to create meaningful experiences
Calm, focused and highly organised, even in complex environments
Strong sense of ownership and accountability for the quality of the work
Collaborative and open, with a desire to elevate both the work and the team
Relentless attention to detail and a drive to refine and improve