Senior Trading Strategist

The Captify Australian Trading/Activation Team is growing, and we are adding a Senior Programmatic Strategist to the team! Our Trading team is responsible for the management and optimisation of media campaigns both on the buy-side, with our managed service product, and sell-side via our curation product. This role will be responsible for setting up programmatic deals with our SSP partners for our clients to activate against, across multiple formats and channels, as well as managing campaigns booked directly with Captify and ensuring they perform and deliver. You will be monitoring the spend and performance of these campaigns to ensure clients meet their KPIs. Analysing data, identifying behavioural trends for optimisations and troubleshooting PMPs will also be key components of the role. This role will also be responsible for sharing reporting with clients, and end-of-campaign PCAs where required.