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At AKQA, we believe in the imaginative application of art and science to create a better future. With an entrepreneurial and collaborative approach, we design adaptive ideas, services and experiences that capture the imagination, delivering impressive returns for our clients. Strategists at AKQA make our clients’ business, their business. Driven by an innate curiosity and a passion for problem solving and learning, they harness their cutting-edge knowledge of brands, technology, culture and societal trends to provide unique outlooks and solutions for our clients. As Senior Strategist, you will be responsible for the strategic output for a portfolio of clients, positioning the value of Strategic Planning internally and to clients, and accountable for managing strategic deliverables. The Senior Strategist leads strategic thought on pitches, expected to anticipate, research and identify client opportunities, provide future thinking and a provocative POV whilst managing exciting and challenging day-to-day projects. Your thoughts & opinions will play a role in shaping the future. The role requires development of insights from research, managing associate research and performance evaluation programmes, and developing strategic responses and value-add thought leadership to clients. Your role will be particularly essential in generating local insight and strategy that resonates within Japan, as well as for audiences more globally. You will work in an innovative and inclusive culture, surrounded by some of the brightest minds in their fields.
Job Responsibility:
Responsible for the strategic output for a portfolio of clients
Positioning the value of Strategic Planning internally and to clients
Accountable for managing strategic deliverables
Lead strategic thought on pitches
Anticipate, research and identify client opportunities
Provide future thinking and a provocative POV whilst managing day-to-day projects
Development of insights from research
Managing associate research and performance evaluation programmes
Developing strategic responses and value-add thought leadership to clients
Generating local insight and strategy that resonates within Japan, as well as for audiences more globally
Own the strategic debate on own brands
Lead debate with clients on effectiveness of new channels, and the right way to evaluate them
Create case studies and Effectiveness Award submissions on key projects
Have a point of view on the future of research, evaluation and effectiveness
Think of new research projects/methodologies/products AKQA can use to generate original insights
Requirements:
Extensive experience in strategic planning within a digital or integrated agency environment
Experience building robust integrated comms plans
Broad knowledge of sector experience - Having experience of two or more industry sectors, with some multi-channel media experience
Fluent in Japanese and English, both written and spoken
Keep abreast of cultural, creative and technological news and developments pertaining to clients
Have a comprehensive understanding of, and be able to hold discussions about business matters (organisational, strategic, financial, etc.) with senior clients
Assume responsibility for multi-market strategy deployment, and demonstrate sensitivity to local market culture and dynamics
Take leadership of the majority of the planning side of the brief-writing and development process
Be able to sensitively provide feedback to give clear direction
Develop relationships with the senior clients involved in the brand
Assume responsibility for the majority of the planning input and marshalling the thinking on pitches
Ensure work is to the highest possible standards at all times
Develop a framework for approach including building out hypotheses, work streams and milestones
Nice to have:
A gifted factual storyteller with one foot in the now and one foot in the future
Have experience in developing cutting edge brand experience platforms
Demonstrate a deep understanding of data, trends and insight, and how these may be utilised in order to improve clients' business results
Able to sport the kernel of an idea, experienced in judging the quality of ideas
What we offer:
Opportunity to learn and grow within a creative and technically-advanced team
Access to ongoing personal and professional development
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