Senior Specialist, Creative Services (Copywriting)

• Serve as a strategic creative partner to brand and marketing teams, helping shape brand and campaign direction and creative approach early in the planning process
• Work across a portfolio of brands simultaneously, developing a deep understanding of multiple brand strategies, audiences, and product portfolios to inform creative development and execution
• Define and maintain brand voice, messaging frameworks, and verbal systems
• Create written deliverables such as: Brand playbooks and messaging guides, Campaign concepts, lines, and creative territories, Strategic narratives and positioning documents, Copy toolkits that enable other teams to execute full-funnel campaigns
• Oversee and ensure brand consistency across all written outputs while allowing flexibility for different channels
• Ability to work independently and manage your own projects and timelines
• Collaborate with strategy, designers, marketers, and stakeholders to bring ideas to life cohesively
• Balance strong creative thinking with strategic rigor and business context, ensuring ideas ladder up to brand and commercial priorities

• At least 3 to 5 years of previous experience in creative strategy, brand writing, copywriting, or a hybrid creative role
• High School Diploma Required. Bachelor’s Degree or Associate’s Degree would be positive
• Strong writing portfolio that demonstrates strategic thinking and effective execution
• Experience building messaging frameworks or brand voices that scale across teams
• Ability to clearly articulate ideas and rationale to both creative and non-creative partners
• High level of accountability and comfort working independently
• Interest in (or experience transitioning toward) strategy-led creative work
• Experience in brand, campaign, or integrated marketing environments is positive
• Familiarity with full-funnel thinking (from awareness to conversion) is desired
• Prior experience in a small or fast-moving team where accountability mattered is nice to have

Prior experience in a small or fast-moving team where accountability mattered

• Performance-based incentives
• 401k with company match
• Healthcare coverage
• A broad range of other benefits