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Senior Specialist, Area Marketing. The Mastercard office in Prague, Czech Republic is seeking a proactive and experienced Senior Marketing Specialist to support the execution of marketing initiatives across the Czech Republic and Slovakia. This role is ideal for a detail-oriented and results-driven professional with a strong background in media planning and project management, who thrives in a dynamic team environment, is eager to grow, and brings fresh ideas to continuously improve marketing impact.
Job Responsibility:
Execute local marketing activities and campaigns across CZ/SK in line with business objectives and global priorities
Support the planning and implementation of integrated 360° campaigns with a strong focus on media planning and coordination
Independently lead assigned marketing projects end-to-end, ensuring timely, on-budget and high-quality delivery
Lead day-to-day project management of marketing initiatives, ensuring smooth delivery across channels and stakeholders
Coordinate with media, creative, and production agencies, providing clear direction, feedback, and ensuring timely execution
Monitor campaign performance, prepare regular reports, and recommend optimizations based on data and insights
Manage assigned marketing budgets, track spending, and ensure alignment with financial processes and forecasts
Support the development of marketing materials and presentations, ensuring consistency and high quality
Collaborate with internal teams and external partners to deliver effective marketing programs and activations
Proactively bring new ideas and solutions to enhance campaign performance and ways of working
Requirements:
2-3 years of experience in related fields
Solid project management skills
Comfortable coordinating complex initiatives
Can manage multiple projects simultaneously and prioritize effectively
Exceptional communication skills both written and verbal
Proactive, curious, and eager to learn and grow within the role
Data-driven mindset and can translate insights into actionable recommendations
Experienced in working with agencies and external partners
Confident in presenting ideas, results and communicating with senior stakeholders
Not afraid to challenge the status quo and come up with new ideas and approaches
Enjoy working in a fast-paced, dynamic environment and collaborating with diverse teams
Fluent in Czech (or Slovak) and English, both written and spoken
Nice to have:
Experience in finance and/or technology industry
Experience in media planning and campaign execution