Senior Software Engineer

Prototyping & Innovation; Develop rapid prototypes, demos, and proof-of-concepts using in-market generative AI models and tools; Support business decision-making, project scoping, and adoption of emerging AI technology; Primary focus on AI tools for visual storytelling, including imagery and video; Testing & Evaluation; Build tooling and methodologies to evaluate emerging AI models, APIs, and platforms; Assess prototype quality, controllability, performance, and production readiness; Debug, refine, and iterate on prototypes with minimal technical supervision; Optimization & Adaptation; Optimize and adapt existing state-of-the-art AI models for quality, efficiency, and usability; Perform model fine-tuning (e.g., LoRA training) where appropriate; The role does not require training models from scratch; Cross-Functional Collaboration; Partner closely with creative, production, and technical teams; Iterate solutions based on stakeholder feedback and evolving creative needs; Provide technical requirements and direction to vendors or external partners when applicable; Documentation & Communication; Document technical learnings, workflows, and best practices; Communicate complex technical concepts clearly to non-technical stakeholders; Present work and outcomes to senior leadership when required; WCore Expectations; Hands-on technical role (not a project manager or business analyst position); Ability to: Work deeply with generative AI video models; Use tools such as Comfy UI; Write and modify code; Perform model fine-tuning (e.g., LoRA); Strong communication skills are critical, including executive-level presentations