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As a Senior Social Media Content Creative, you will be responsible for strengthening Desigual’s presence across social media through innovative content, engaging campaigns and visual storytelling that connects with our community. You will lead the development of social-first narratives, translating brand strategy into impactful and engaging content across platforms while ensuring consistency with Desigual’s tone of voice and visual identity. You will work cross-functionally with design, creative, brand and content teams to develop campaigns and social media initiatives from concept to execution, ensuring relevance, engagement and brand impact.
Job Responsibility:
Lead the development of engaging social media campaigns, including content creation, copywriting and storytelling aligned with brand strategy
Build and execute social-first narratives across owned channels, ensuring strong brand connection and community engagement
Develop and implement content strategies aligned with brand objectives and engagement KPIs
Translate brand and campaign strategies into relevant and platform-adapted social content
Ensure consistency between messaging and visual execution across social media platforms
Collaborate with design and creative teams to align textual content with visual elements and ensure aesthetic coherence
Identify and integrate emerging social media trends into content strategies to keep campaigns relevant and innovative
Lead video content ideation and scripting, including briefing editing and production teams, with a strong focus on short-form formats such as TikTok and Reels
Leverage generative AI tools to enhance and optimize content creation while maintaining brand authenticity and human creativity
Requirements:
Bachelor’s degree in Communication, Marketing or related field
Minimum of 5 years of professional experience in content creation with a strong focus on social media campaigns
Proven track record developing successful social campaigns and high-engagement content
Advanced English proficiency is mandatory
Experience working autonomously and collaboratively in fast-paced and dynamic environments
Strong organizational and time management skills
Barcelona-based or willing to relocate
Knowledge of video editing tools such as Adobe Premiere Pro, Final Cut Pro, CapCut or DaVinci Resolve is highly valued
What we offer:
4-day work-week: we work 34 hours within a 4-day work week (Monday to Thursday) to enhance creativity and work-life balance
We work 3 days at the office and 1 day from home
In addition, we have flexibility of time in and out
Offices open to the sea: we are in Barceloneta facing the Mediterranean Sea
The views inspire us, and the environment allows us to enjoy a healthy lifestyle: doing sports, arriving by bike or walking or eating outdoors
Flexible Remuneration: including health insurance, transportation, childcare and food
Subsidized lunch by Desigual: enjoy healthy and delicious meals every week with Honest Greens and Bite Box by Greenvita
Additionally, you can recharge with coffee, infusions and fresh fruit every day at the office
Train your body and mind: enjoy exclusive benefits and discounts at Inner Flow Fitness Studio & Spa, located just steps from the office
Desigualize your wardrobe: you will get a 50% discount on our collections