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Uber Logo Uber · -

Senior Social Media Associate, Earners

United States, New York Employment contract 132000.00 - 147000.00 USD / Year · Job Posted May 10, 2026
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Job Description

We're seeking a creative and strategic Social Media Manager to lead social content strategy and development for—and about—Uber's driver and courier community. You'll own the channel strategy as well as the long form and short form content creation designed to educate, inspire, and empower drivers, couriers, and other earner communities. Success in this role comes from being deeply embedded with Driver and Courier Operations, Product, Comms and Policy. You'll build a clear understanding of the issues drivers face and the way regulators, media, and others view gig workers. That context will shape content that strengthens trust and brings platform information to life. You will concept, produce, and distribute videos that highlight driver stories, explain how Uber works, and support open and engaging communication with the people who power the platform.

Job Responsibility

  • Develop and execute a Social content strategy for the Earning with Uber Youtube channel
  • Build a content roadmap aligned to earner needs
  • Identify and analyze audience trends, algorithm shifts, and opportunities for channel growth
  • Establish a consistent channel identity
  • Concept and launch 2–3 original video franchises
  • Lead end-to-end production of a recurring video podcast
  • Manage editing workflows
  • Collaborate with internal teams to source relevant topics
  • Translate complex product or policy updates into earner-friendly storytelling
  • Own all publishing processes
  • Upload and distribute podcast episodes across all audio streaming platforms
  • Maintain a predictable production calendar
  • Track and report on KPIs
  • Optimize content based on performance insights
  • Conduct regular channel health assessments

Requirements

  • 5+ years of experience in Social content creation, social video production, or video podcast production
  • Background in journalism, creator management, or documentary-style storytelling
  • Proven ability to launch and grow a channel, as well as build a reputable and repeatable franchise series
  • Hands-on experience with cameras, lighting, audio, and editing workflows (Premiere, Final Cut, or similar)

Nice to have

  • 7+ years of experience in Social content creation, social video production, or video podcast production
  • Excellent copywriting and scripting skills for titles, hooks, and narrative structure
  • Understanding of YouTube analytics, platform algorithms, and content optimization best practices
  • Experience simplifying complex information into engaging, accessible stories
  • Comfortable collaborating across teams and managing feedback loops
  • Strong organizational skills with the ability to manage multiple projects at once

What we offer

  • Eligible to participate in Uber's bonus program
  • May be offered an equity award & other types of comp
  • Eligible to participate in a 401(k) plan
  • Eligible for various benefits

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