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Senior Social Content Creators at The Social Lights are a unique blend of concept generator + creative maker. They are social-first thinkers passionate about creating content that gets talked about and drives audience engagement and growth across social platforms. This role is responsible for planning and producing social media content and campaigns that align with our client’s business objectives. This includes working across internal teams to develop creative briefs, shot lists, prop lists, production plans and creative review decks; and leading photo and video shoots ensuring delivery of assets on-time and on budget. Beyond planning and connecting an idea, this particular role requires a focus on digital design and content production for social-first channels like TikTok, Instagram, Facebook, and more.
Job Responsibility:
Bring ideas to life, nurturing them from thoughts and concepts to real-world expressions including storyboarding, shooting, direction, editing, and/or managing external production vendors and partners
Shoot and edit visually stimulating, breakthrough and memorable content using a variety of media
Ensure full delivery of assets on-time
Establish a high standard of excellence for every piece of content produced
Co-lead content planning for key clients
Provide platform-specific content recommendations that leverage cultural trends, platform trends or resonant consumer insights
Actively identify trends in the industry
Share content creation best practices with the team
Conceptualize breakthrough ideas that align with the overarching social strategy
Build and implement processes and best practices for content creation
Interpret creative briefs or real-time opportunities to develop creative concepts
Work alongside multi-disciplinary TSL teams to concept, develop, and execute social-first ideas
Present social-first ideas in a compelling and inspiring manner
Effectively present ideas to internal teams and clients
Requirements:
Bachelor’s Degree in Marketing, Advertising, Film/Video Production, or related field
5+ years experience in concepting, with a focus on social media
Working knowledge and proficiency with video/photography equipment and editing tools
Quick to solve problems, improvise or propose solutions to barriers that may arise
A collaborative mindset with attention to detail and follow-through
A willingness to jump into new challenges to learn and grow
Stellar writing, editing and proofreading skills
Excellent time management, organization, and prioritization skills
Proficient in MS Office software and G Suite tools
Proficient in Adobe Suite (Premiere Pro, After Effects, Photoshop, Illustrator)
Experience with Apple (Keynote, Pages, Numbers)
Nice to have:
Agency experience a plus
Experience with drones, volumetric content capture, VFX, A.I., and/or 3D a plus