Senior SEO Manager Job at GetYourGuide (Berlin)

Senior SEO Manager

GetYourGuide

Location:
Germany , Berlin

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

We are looking for a Senior SEO Manager who blends strategic thinking with hands-on execution to help us build the industry’s best search experience for travelers. In this highly cross-functional role, you will partner with Product, UX, Content, Localization, and PR to improve traffic, engagement, and revenue across our marketplace and editorial surfaces. You’ll shape how our pages are structured, how our content meets user intent, and how search engines and AI platforms interpret and retrieve our information. Your work will directly support our ambition to win in both traditional search and AI-driven discovery, ensuring our content is visible, trusted, and easy to understand - for users and AI systems alike.

Job Responsibility:

Ensure our landing pages and content are aligned with user intent and structured in a way that improves how both users, search engines and AI systems understand, retrieve, and engage with our information
Improve the clarity, quality, and usefulness of our landing experiences by identifying content gaps, structural issues, and opportunities to better support user journeys
Drive A/B testing for metadata, content order, UX elements, and other factors influencing traffic and engagement
Analyze and report performance across SEO and AEO channels, translating insights into actionable recommendations for Product and Content teams
Support the evolution of content formats - UGC, video, summaries, and structured insights, to improve user engagement and AI retrievability
Identify and resolve technical SEO issues across indexation, crawl behavior, internal linking, structured data, and page rendering
Ensure SEO requirements are embedded into product development, content workflows, and cross-functional roadmaps

Requirements:

5–8+ years of SEO experience across product-led businesses, marketplaces, or large content ecosystems
Demonstrated experience working with Product, UX, Engineering, and Content teams - able to communicate both technical and user-centric concepts clearly
Experience with modular content design, structured data, and passage-level optimization
Familiarity with how AI systems retrieve and interpret content, including entity relationships and conversational queries
Strong execution skills across technical SEO, content strategy, and structured on-page optimization
Strong analytical skills: can interpret data, form hypotheses, and translate insights into prioritized actions
Proficient in Looker, GSC, crawl tools (Screaming Frog), and SEO platforms (Ahrefs)
Exceptional communication: clear, structured, strategic, executive-friendly

What we offer:

Annual personal growth budget and mentorship programs for continuous learning and development
Work from anywhere in the world for 30 days per year
A hybrid working approach with three days of in office collaboration (Mon, Tue, Thur) and two days of optional at home focus time
Opportunities to collaborate and socialize with team members through quarterly team events and yearly company-wide events
Monthly transportation and fitness budget
Discounts for you, your friends, and family on GetYourGuide activities
Language reimbursement program
Health and wellness benefits
Monthly allowance for transport (Deutschland ticket)
Bonuses for successful employee referrals
Company contributions to personal pension plans
30 days per year for telecommuting
20% discount for friends & family on GetYourGuide activities

Additional Information:

Job Posted:
January 05, 2026

Work Type:

Hybrid work

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